LEADER 03344nam 2200541 450 001 9910639895703321 005 20240209131511.0 010 $a3-031-21580-X 024 7 $a10.1007/978-3-031-21580-3 035 $a(MiAaPQ)EBC7167801 035 $a(Au-PeEL)EBL7167801 035 $a(CKB)25936408400041 035 $a(DE-He213)978-3-031-21580-3 035 $a(EXLCZ)9925936408400041 100 $a20230507d2023 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 14$aThe role of pleasure to improve tourism education /$fAlejandra Zuccoli and Maximiliano E. Korstanje 205 $a1st ed. 2023. 210 1$aCham, Switzerland :$cSpringer,$d[2023] 210 4$d©2023 215 $a1 online resource (135 pages) 311 08$aPrint version: Zuccoli, Alejandra The Role of Pleasure to Improve Tourism Education Cham : Springer International Publishing AG,c2023 9783031215797 320 $aIncludes bibliographical references. 327 $aIntroduction -- Chapter 1: The origin of pleasure -- Chapter 2: Education in the West -- Chapter 3: Tourism Education -- Chapter 4: The crisis of tourism education -- Chapter 5: Happiness laboratory, the study case of Pancoe -- Chapter 6: Happiness Lab in times of COVID19 -- Chapter 7: The future of tourism education -- Conclusion. 330 $aThis book discusses how pleasure, as an emotional motivation, can play a leading role in improving the learning of new cognitive skills and abilities. Set in a research center orientated to innovate educative techniques for optimizing the learning process, this case study is focusing on the power of pleasure (joy) as a strategy to better the standard education systems in Argentina and beyond. This editorial project is based on an efficient experiment known as ?PANCOE? where pre-graduate students of tourism bachelor at the University of Palermo, Argentina, were subject to different pleasurable experiences mainly marked by eating, tasting dishes and non-alcohol drinks while cooking and kneading bread pieces. PANCOE aims to integrate students' senses with their emotions, academic performance, and digital platforms. PANCOE devotes efforts to transforming negative feelings like fear into positive ones like joy. As an outcome, students who had taken part in PANCOE not only obtained higher degrees but also completed their studies with a bachelor's degree. Therefore, PANCOE situates as a promising and exciting tourism education method to better the academic performance of low-grade students in tourism and to bring creativity to the tourism classroom for all students. 606 $aTourism$xPsychological aspects 606 $aTurisme$2thub 606 $aEnsenyament$2thub 606 $aAspectes psicològics$2thub 608 $aLlibres electrònics$2thub 615 0$aTourism$xPsychological aspects. 615 7$aTurisme 615 7$aEnsenyament 615 7$aAspectes psicològics 676 $a663.2 700 $aZuccoli$b Alejandra$01274974 702 $aKorstanje$b Maximiliano E. 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910639895703321 996 $aThe role of pleasure to improve tourism education$93363134 997 $aUNINA