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035   $a(MiAaPQ)EBC7001386
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100   $a20221218d2022      uy             0
101 0 $aeng
135   $aurcnu||||||||
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 00$aAdvances in national brand and private label marketing $eninth International Conference, 2022 /$fedited by Francisco J. Marti?nez-Lo?pez, Juan Carlos Ga?zquez-Abad, and Marco Ieva
210  1$aCham, Switzerland :$cSpringer,$d[2022]
210  4$d©2022
215   $a1 online resource (206 pages)
225 1 $aSpringer Proceedings in Business and Economics 
300   $aIncludes index.
311 08$aPrint version: Martínez-López, Francisco J. Advances in National Brand and Private Label Marketing Cham : Springer International Publishing AG,c2022 9783031065804 
410  0$aSpringer Proceedings in Business and Economics 
606   $aBranding (Marketing)
606   $aOrganizational behavior
615  0$aBranding (Marketing)
615  0$aOrganizational behavior.
676   $a658.827
702   $aGa?zquez Abad$b Juan Carlos
702   $aMarti?nez-Lo?pez$b Francisco J.$f1960-
702   $aIeva$b Marco
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910574061103321
996   $aAdvances in National Brand and Private Label Marketing$91934675
997   $aUNINA