LEADER 04615nam 22007575 450 001 9910554243303321 005 20230630001950.0 010 $a1-84541-823-9 024 7 $a10.21832/9781845418236 035 $a(CKB)4100000011868731 035 $a(DE-B1597)576147 035 $a(DE-B1597)9781845418236 035 $a(MiAaPQ)EBC6533692 035 $a(Au-PeEL)EBL6533692 035 $a(OCoLC)1226074666 035 $a(EXLCZ)994100000011868731 100 $a20210526h20212021 fg 101 0 $aeng 135 $au||||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 00$aGamification for Tourism /$fed. by Feifei Xu, Dimitrios Buhalis 205 $a1st ed. 210 1$aBristol, UK;$aBlue Ridge Summit, PA :$cChannel View Publications,$d[2021] 210 4$d©2021 215 $a1 online resource (320 pages) 225 1 $aAspects of Tourism 311 $a1-84541-821-2 311 $a1-84541-822-0 327 $tFrontmatter --$tContents --$tFigures and Tables --$tContributors --$t1 Introduction: Gamification in Tourism ? The Cutting- Edge Trend in Tourism --$tPart 1: Gamification Theories --$t2 Gamification, Game Mechanics, Game Thinking and Players? Profile and Life Cycle --$t3 Understanding Games and Gamified Experiences: The MAPS-AIM Model --$t4 Gamification: Practices, Benefits and Challenges --$tPart 2: Gamification Application and Case Studies --$t5 Gamification Applications in Hospitality and Airline Industries: A Unified Gamification Model --$t6 Innovating the Restaurant Industry: The Gamification of Business Models and Customer Experiences --$t7. Destination Marketing via Gamification: A Case Study of the Austria Adventure Game --$t8 Gamification and Geocaching for Tourism Destinations: Marketing Madeira, Portugal --$t9 Advergaming in Tourism: Spanish Cases --$t10 Pokémon GO: Serious Leisure and Game-Playing Tourists --$t11 Playfulness and Game Play: Using Geocaching to Engage Young People?s Well-being in a National Park --$t12 Gamification: Augmented Reality, Virtual Reality Games and Tourism Marketing Applications --$t13 Conclusion --$tIndex 330 $aThis book examines the cutting-edge concept of gamification in tourism. The chapters offer valuable insights and examples of best practice and address key issues of game mechanism and game design principles. This will be useful for students and researchers in tourism marketing, smart tourism and tourism futures, as well as industry practitioners. 410 0$aAspects of Tourism 606 $aTourism industry 606 $aResearch methods 606 $aComputer modelling and simulation 615 $aTourism industry 615 $aResearch methods 615 $aComputer modelling and simulation 676 $a338.4/791 702 $aBuhalis$b Dimitrios$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aBuhalis$b Dimitrios$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aCarati$b Ilona$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aCilingir Uk$b Zuhal$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aGarrido-Pintado$b Pablo$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aGultekin$b Ya?ar$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aJoppe$b Marion$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aLi$b Shaojin$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aMacBride-Stewart$b Sara$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aMichopoulou$b Eleni$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aNilsson$b Elin$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aParapanos$b Demos$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aParsons$b Clare$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aPinto Machado$b Luiz$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aShen$b Ye$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aSigala$b Marianna$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aWilliams$b Russell B.$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aXu$b Feifei$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 702 $aXu$b Feifei$4edt$4http://id.loc.gov/vocabulary/relators/edt 702 $aÇeltek$b Evrim$4ctb$4https://id.loc.gov/vocabulary/relators/ctb 801 0$bDE-B1597 801 1$bDE-B1597 906 $aBOOK 912 $a9910554243303321 996 $aGamification for Tourism$92820149 997 $aUNINA