LEADER 01425nam 2200469 450 001 9910547297303321 005 20221003143242.0 010 $a9783030906658$b(electronic bk.) 010 $z9783030906641 035 $a(MiAaPQ)EBC6891257 035 $a(Au-PeEL)EBL6891257 035 $a(CKB)21250896800041 035 $a(PPN)260827363 035 $a(EXLCZ)9921250896800041 100 $a20221003d2022 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aGlobal marketing strategy $ean executive digest /$fBodo B. Schlegelmilch 205 $aSecond edition. 210 1$aCham, Switzerland :$cSpringer Nature Switzerland AG,$d[2022] 210 4$dİ2022 215 $a1 online resource $cillustrations (some color) 225 1 $aManagement for professionals 320 $aIncludes bibliographical references. 410 0$aManagement for professionals. 606 $aExport marketing$xManagement 606 $aInternational trade 606 $aMarketing 615 0$aExport marketing$xManagement. 615 0$aInternational trade. 615 0$aMarketing. 676 $a658.848 700 $aSchlegelmilch$b Bodo B.$0941422 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 912 $a9910547297303321 996 $aGlobal Marketing Strategy$92123457 997 $aUNINA