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035   $a(MiAaPQ)EBC6181389
035   $a(EXLCZ)994100000011138634
100   $a20200805d2020      uy             0
101 0 $aeng
135   $aurcnu||||||||
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 00$aBrands and brand management under threat in an age of fake news /$feditor, Kirk Plangger and Leyland Pitt
210  1$a[Place of publication not identified] :$cEmerald Publishing Limited,$d[2020]
210  4$dİ2020
215   $a1 online resource (117 pages) $cillustrations
225 0 $aJournal of Product & Brand Management ;$vVolume 29, Number 2
320   $aIncludes bibliographical references.
606   $aBrand name products$xManagement
606   $aBranding (Marketing)$xManagement
608   $aElectronic books.
615  0$aBrand name products$xManagement.
615  0$aBranding (Marketing)$xManagement.
676   $a658.827
702   $aPlangger$b Kirk
702   $aPitt$b Leyland
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910511668603321
996   $aBrands and brand management under threat in an age of fake news$92549942
997   $aUNINA