LEADER 02897nam 22005415 450 001 9910484808203321 005 20240923210809.0 010 $a9783030646356 010 $a3030646351 024 7 $a10.1007/978-3-030-64635-6 035 $a(CKB)4100000011716917 035 $a(DE-He213)978-3-030-64635-6 035 $a(MiAaPQ)EBC6458037 035 $a(PPN)25325633X 035 $a(EXLCZ)994100000011716917 100 $a20210115d2021 u| 0 101 0 $aeng 135 $aurnn|008mamaa 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aEpistemological Attributions to Entrepreneurial Firms $eLinking Organizational Design and Operational Efficiency /$fby Ananya Rajagopal 205 $a1st ed. 2021. 210 1$aCham :$cSpringer International Publishing :$cImprint: Palgrave Macmillan,$d2021. 215 $a1 online resource (XXIII, 149 p. 10 illus.) 311 08$a9783030646349 311 08$a3030646343 327 $aChapter 1 Understanding Micro- and Small Enterprises -- Chapter 2 Review of entrepreneurial epistemologies -- Chapter 3 Contemporary Entrepreneurial Practices -- Chapter 4 Entrepreneurship and Markets -- Chapter 5 The Entrepreneurial Road Ahead -- Index. 330 $aThis book endorses entrepreneurial philosophies and develops a conceptual thinking for redefining organizational design to achieve operational efficiencies. It aims at bridging entrepreneurial theories with strategies in practice. The book discusses entrepreneurial business modeling by mapping the entrepreneurial mindset and analyzing cognitive inputs to drive entrepreneurial efficiencies. This book also discusses effectiveness of marketing strategies, causes, and effects of marketing strategies on entrepreneurial performance, organizational design practices, and design-to-market concept in the context of contemporary organizational and operational designs. Ananya Rajagopal holds Ph.D. in Administration with focus on Entrepreneurship and Marketing Strategies from EGADE Business School. She has published several papers in international journals of repute and contributed research works in international conferences and edited books. She currently holds the position of Research Professor at Anáhuac University, Mexico. 606 $aEntrepreneurship 606 $aNew business enterprises 606 $aManagement 606 $aEntrepreneurship 606 $aManagement 615 0$aEntrepreneurship. 615 0$aNew business enterprises. 615 0$aManagement. 615 14$aEntrepreneurship. 615 24$aManagement. 676 $a658.421 700 $aRajagopal$b Ananya$0905544 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910484808203321 996 $aEpistemological attributions to entrepreneurial firms$92847450 997 $aUNINA