LEADER 03707nam 22007215 450 001 9910484565403321 005 20250610110516.0 010 $z9783030629694$bprint 010 $z3030629694$bprint 010 $a9783030629700$belectronic book 010 $a3030629708$belectronic book 024 7 $a10.1007/978-3-030-62970-0 035 $a(CKB)4100000011801649 035 $a(MiAaPQ)EBC6522069 035 $a(Au-PeEL)EBL6522069 035 $a(OCoLC)1243548887 035 $a(DE-He213)978-3-030-62970-0 035 $a(MiAaPQ)EBC29146007 035 $a(EXLCZ)994100000011801649 100 $a20210317d2021 u| 0 101 0 $aeng 135 $aurcn#|||a|a|| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aAudience Development and Cultural Policy /$fby Steven Hadley 205 $a1st ed. 2021. 210 1$aCham :$cSpringer International Publishing :$cImprint: Palgrave Macmillan,$d2021. 215 $a1 online resource (252 pages) $cillustrations 225 1 $aNew Directions in Cultural Policy Research,$x2730-9258 311 08$aPrint version: 9783030629694 320 $aIncludes bibliographical references and index. 327 $aChapter One: Introduction -- Chapter Two: Democratic Cultural Policy -- Chapter Three: Audience Development -- Chapter Four: The Development of Practice: Two Dilemmas -- Chapter Five: The Traditions of Audience Development -- Chapter Six: Characteristics of Audience Development -- Chapter Seven: Audience Development and Democracy: Third Dilemma -- Chapter Eight : Conclusion. 330 $aEncouraging more - and different - people to attend the arts remains a vital issue for the cultural sector. The question of who consumes culture, and why, is key to our understanding of the arts. This book examines the relationship of audience development to cultural policy and offers a ground-breaking perspective on how the practice of audience development is connected to ideas of democratic access to culture. Providing a detailed overview of arts marketing, audience development and cultural democracy, the book argues that the work of audience development has been profoundly misunderstood by the field of arts management. Drawing from a rich range of interviews with key individuals in the audience development field, the book argues for a re-conceptualisation of audience development as an ideological function of cultural policy. Of importance for students, academics and researchers working in arts management and cultural policy, the book is also vital reading for anyone working in the arts, cultural and heritage sectors with an interest in understanding how our relationship with the audience has been constructed. . 410 0$aNew Directions in Cultural Policy Research,$x2730-9258 606 $aCultural policy 606 $aEthnology$zGreat Britain 606 $aCulture 606 $aPolitical planning 606 $aConsumer behavior 606 $aCultural Policy and Politics 606 $aBritish Culture 606 $aPublic Policy 606 $aConsumer Behavior 615 0$aCultural policy. 615 0$aEthnology 615 0$aCulture. 615 0$aPolitical planning. 615 0$aConsumer behavior. 615 14$aCultural Policy and Politics. 615 24$aBritish Culture. 615 24$aPublic Policy. 615 24$aConsumer Behavior. 676 $a700.688 676 $a700.688 700 $aHadley$b Steven$0847489 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910484565403321 996 $aAudience development and cultural policy$91892943 997 $aUNINA