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010   $a3-030-26653-2
024 7 $a10.1007/978-3-030-26653-0
035   $a(CKB)4100000009273549
035   $a(DE-He213)978-3-030-26653-0
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100   $a20190911d2019      u|         0
101 0 $aeng
135   $aurnn#008mamaa
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aAudience Engagement in the Performing Arts $eA Critical Analysis /$fby Ben Walmsley
205   $a1st ed. 2019.
210  1$aCham :$cSpringer International Publishing :$cImprint: Palgrave Macmillan,$d2019.
215   $a1 online resource (XI, 248 p. 10 illus., 7 illus. in color.)
225 1 $aNew Directions in Cultural Policy Research,$x2730-9258
311   $a3-030-26652-4 
327   $aChapter 1 -- Introduction.-Chapter 2  -- Understanding audiences: a critical review of audience research.-Chapter 3  -- Deconstructing audiences' experiences.-Chapter 4  -- Capturing, interpreting and evaluating cultural value.-Chapter 5  -- Research (with) audiences.-Chapter 6  -- From consumption to enrichment: the long slow death of arts marketing.-Chapter 7  -- Co-creating art, meaning and value.-Chapter 8  -- Engaging audiences through digital technologies.-Chapter 9  -- Conclusions and implications.
330   $aThis book explores the concept of audience engagement from a number of complementary perspectives, including cultural value, arts marketing and co-creation. It offers a critical review of the existing literature on audience research and an overview of established and emerging methodologies deployed to undertake research with audiences. The book draws from a rich diversity of academic fields to make the case for a radically interdisciplinary approach to audience research. The book?s underlying thesis is that at the heart of audience research there is a mutual exchange of value wherein audiences ideally play the role of strategic partners in the mission fulfilment of arts organisations. Illustrating how audiences have traditionally been side-lined, homogenised and vilified, it contends that the future paradigm of audience studies should be based on an engagement model, wherein audiences take their rightful place as subjects rather than objects of empirical research.
410  0$aNew Directions in Cultural Policy Research,$x2730-9258
606   $aPerforming arts
606   $aTheater
606   $aCulture$xStudy and teaching
606   $aArts
606   $aCommunication
606   $aArt$xStudy and teaching
606   $aCultural property
606   $aTheatre and Performance Arts
606   $aCultural Theory
606   $aArts
606   $aMedia and Communication
606   $aCreativity and Arts Education
606   $aCultural Heritage
615  0$aPerforming arts.
615  0$aTheater.
615  0$aCulture$xStudy and teaching.
615  0$aArts.
615  0$aCommunication.
615  0$aArt$xStudy and teaching.
615  0$aCultural property.
615 14$aTheatre and Performance Arts.
615 24$aCultural Theory.
615 24$aArts.
615 24$aMedia and Communication.
615 24$aCreativity and Arts Education.
615 24$aCultural Heritage.
676   $a790
676   $a790.2
700   $aWalmsley$b Ben$4aut$4http://id.loc.gov/vocabulary/relators/aut$01174404
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910483989803321
996   $aAudience Engagement in the Performing Arts$92841656
997   $aUNINA