LEADER 04983nam 2200529 a 450 001 9910480540303321 005 20170815165927.0 010 $a1-4833-2757-4 010 $a1-4522-4821-4 035 $a(CKB)2560000000089832 035 $a(EBL)997136 035 $a(OCoLC)809774079 035 $a(MiAaPQ)EBC997136 035 $a(OCoLC)1007860664 035 $a(StDuBDS)EDZ0000159388 035 $a(EXLCZ)992560000000089832 100 $a20130912d1996 fy| 0 101 0 $aeng 135 $aur|n|---||||| 200 10$aSurvey research for public administration$b[electronic resource] /$fDavid H. Folz 210 $aThousand Oaks $cSAGE$dc1996 215 $a1 online resource (210 p.) 300 $aDescription based upon print version of record. 311 $a1-322-41464-5 311 $a0-7619-0153-1 320 $aIncludes bibliographical references (p. 181-182) and index. 327 $aCover; Contents; List of Figures; List of Tables; Acknowledgments; Chapter 1 - Introduction; Why do a Citizen Survey?; What is a Citizen Survey?; Purpose of This Book; Decision Applications; Policy Formulation; Policy Implementation; Policy Evaluation; Surveys as Participation Mechanisms; The Misuse of Citizen Surveys; An Overview of the Survey Research Process; Summary; Chapter 2 - Planning the Survey; Identifying the Survey's Objectives; What Can Surveys Tell Us? The Problem of Nonattitudes; Types of Information; Opinions and Attitudes; Beliefs and Perceptions; Behaviors 327 $aFacts and AttributesSpecifying Information Needs; Focus Groups; The Time Dimension; Identifying the Target Population; Methods of Contact: The Merits of Mail, Telephone, and Face-to-Face Surveys; Cost Considerations; Personnel Requirements; Implementation Time; Accuracy; Dealing with Nonresponses; Strategies for Surveying Elite or Specialized Populations; Summary; Chapter 3 - Sampling; The Logic of Sampling; Determining Sample Size; Confidence Levels and Intervals; Small Populations; Analysis of Population Subgroups; Computing Sample Size; Sampling Designs 327 $aThe Dangers of Nonprobability SamplingProbability Sampling Methods; Simple Random Sampling; Systematic Sampling; Stratified Random Sampling; Cluster Sampling; Weighting Cases; Obtaining Samples for Telephone Surveys; Random Digit Dialing; Estimating the Size of the Sampling Pool for Telephone Surveys; Screening Respondents for Telephone Interviews; Processing Sampling Pools; Calculating Response Rates; Summary; Chapter 4 - Survey Design and Implementation; The Basics of Question Order; Question Types; Open-Ended Questions; Closed-Ended Questions; Choosing the Question Type 327 $aAvoiding Bias in Questionnaire DesignComposing Questions and Response Choices; Positive Inducements; Composition Standards; Simplicity Versus Specificity; Clarity; Avoiding Biased Terms and Loaded Questions; Time References; Symmetry; Question Order for Mail Surveys; Constructing Indexes and Scales; Designing the Mail Questionnaire; The Cover Letter; The Mail Questionnaire Booklet; Implementing the Mailing; Designing the Telephone Survey; The Introductory Spiel; Question Wording and Order for Telephone Surveys; Pretesting the Questions and the Instrument 327 $aTraining Callers and Implementing the Telephone SurveySummary; Chapter 5 - Coding and Data Entry; The Coding Process; Selecting the Statistical Software; The Coding Scheme; Coding Open-Ended Questions; The Codebook; Data Entry; Computer-Assisted Telephone Interviewing; Data Cleaning; Summary; Chapter 6 - Data Analysis with Computers; A Statistical Primer; Levels of Measurement; Univariate Analysis; Presenting Survey Results in Tables; Measures of Central Tendency and Dispersion; Univariate Analysis with SPSS for Windows; Bivariate Analysis; Constructing Contingency Tables 327 $aMeasures of Association and Statistical Significance 330 $aWith opinion surveys being used increasingly to measure the public response to governmental initiatives, this book that helps clarify the basics of survey research as they apply to public administration will be welcomed. It is organized around the fundamental stages of the research process - planning, design, implementation, analysis and presentation of data. David H Folz presents practical illustrations and does not assume the reader to have an extensive background in statistics. Thorough coverage of the use of computers in data analysis is provided, together with illustrations o 606 $aPublic opinion polls 606 $aPublic administration$xResearch 608 $aElectronic books. 615 0$aPublic opinion polls. 615 0$aPublic administration$xResearch. 676 $a303.38 676 $a350.0072 700 $aFolz$b David H$0594191 801 0$bStDuBDS 801 1$bStDuBDS 906 $aBOOK 912 $a9910480540303321 996 $aSurvey research for public administration$9996306 997 $aUNINA