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135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aInteligencia ecologica$b[electronic resource]
210   $aChicago $cEditorial Kairos$d2010
215   $a1 online resource (335 p.)
300   $aDescription based upon print version of record.
311   $a84-7245-701-X 
327   $aCubierta; Ti?tulo; Cre?ditos; Dedicatoria; Sumario; Capi?tulo 1. El precio oculto de nuestras compras; Capi?tulo 2. El espejismo "verde"; Capi?tulo 3. Lo que no sabemos; Capi?tulo 4. La inteligencia ecolo?gica; Capi?tulo 5. Una nueva matema?tica; Capi?tulo 6. El abismo de informacio?n; Capi?tulo 7. La apertura total; Capi?tulo 8. Twitters y rumores; Capi?tulo 9. Comercio justo; Capi?tulo 10. El ci?rculo virtuoso; Capi?tulo 11. La sopa qui?mica; Capi?tulo 12. Cuando la ami?gdala va de compras; Capi?tulo 13. Preguntas difi?ciles; Capi?tulo 14. La actualizacio?n continua; Capi?tulo 15. Pensa?ndolo bien
327   $aCapi?tulo 16. Hacer las cosas bien haciendo el bienAgradecimientos; Notas; Recursos
330   $aArguing that consumers and manufacturers share the responsibility for a cleaner and healthier environment, this eloquent and timely discussion urges the former to balance the market toward designs, ingredients, and technologies that reflect their ecological sensibilities, while exhorting the latter to modify their industrial processes on the basis of their environmental impacts. Such steps would foment a radical transparency where products are concerned and make all of the parties in the global marketplace active players in determining the course
606   $aConsumer behavior --Environmental aspects
606   $aEnvironmental responsibility --Economic aspects
606   $aEnvironmentalism --Economic aspects
608   $aElectronic books.
615  4$aConsumer behavior --Environmental aspects.
615  4$aEnvironmental responsibility --Economic aspects.
615  4$aEnvironmentalism --Economic aspects.
676   $a333.7
700   $aGoleman$b Daniel$0450986
801  0$bAU-PeEL
801  1$bAU-PeEL
801  2$bAU-PeEL
906   $aBOOK
912   $a9910480389203321
996   $aInteligencia ecologica$92441933
997   $aUNINA