LEADER 03372nam 22006373a 450 001 9910476948103321 005 20230921182046.0 010 $a1-00-317602-X 010 $a1-000-40217-7 010 $a1-003-17602-X 024 8 $ahttps://doi.org/10.4324/9781003176022 035 $a(CKB)5600000000000348 035 $a(ScCtBLL)ab1a0810-5cfe-421b-8634-6b91ada6c41c 035 $a(oapen)https://directory.doabooks.org/handle/20.500.12854/70044 035 $a(EXLCZ)995600000000000348 100 $a20211214i20212021 uu 101 0 $aeng 135 $auru|||||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 00$aAfrica's Soft Power $ePhilosophies, Political Values, Foreign Policies and Cultural Exports /$fOluwaseun Tella 205 $a1 ed. 210 $cTaylor & Francis$d2021 210 1$a[s.l.] :$cRoutledge,$d2021. 215 $a1 online resource (216 p.) 225 1 $aGlobal Africa 311 $a1-03-200835-0 327 $aOne Introduction: Soft Power in Africa -- De-Americanising and Africanising Soft Power -- Nigeria: Naija Swagger -- South Africa: Mzansi Symbolism -- Egypt: The Resilient Pharaoh -- Kenya: Harambee Attraction -- Conclusion - Africa as a Model. 330 $aThis book investigates the ways in which soft power is used by African countries to help drive global influence. Selecting four of the countries most associated with soft power across the continent, this book delves into the currencies of soft power across the region: from South Africa's progressive constitution and expanding multinational corporations, to Nigeria's Nollywood film industry and Technical Aid Corps (TAC) scheme, Kenya's sport diplomacy, fashion and tourism industries, and finally Egypt's Pan-Arabism and its reputation as the cradle of civilisation. The book asks how soft power is wielded by these countries and what constraints and contradictions they encounter. Understandings of soft power have typically been driven by Western scholars, but throughout this book, Oluwaseun Tella aims to Africanise our understanding of soft power, drawing on prominent African philosophies, including Nigeria's Omolu?wa?bi?, South Africa's Ubuntu, Kenya's Harambee, and Egypt's Pharaonism. This book will be of interest to researchers from across political science, international relations, cultural studies, foreign policy and African Studies. 410 $aGlobal Africa 606 $aSocial Science / Regional Studies$2bisacsh 606 $aPolitical Science / World / African$2bisacsh 606 $aPolitical science 607 $aAfrica$xForeign relations$xPhilosophy 607 $aNigeria$xForeign relations 607 $aSouth Africa$xForeign relations 607 $aEgypt$xForeign relations 607 $aKenya$xForeign relations 610 $aAfrican Studies 610 $acultural studies 610 $aforeign policy 610 $ainternational relations 610 $apolitical science 615 7$aSocial Science / Regional Studies 615 7$aPolitical Science / World / African 615 0$aPolitical science 676 $a327.96 676 $a327.6 700 $aTella$b Oluwaseun$01070688 801 0$bScCtBLL 801 1$bScCtBLL 906 $aBOOK 912 $a9910476948103321 996 $aAfrica's Soft Power$92564731 997 $aUNINA