LEADER 04463nam 22006853 450 001 9910473448903321 005 20221012165954.0 010 $a3-030-67338-3 035 $a(CKB)4100000011807144 035 $a(MiAaPQ)EBC6527531 035 $a(Au-PeEL)EBL6527531 035 $a(OCoLC)1249475356 035 $a(oapen)https://directory.doabooks.org/handle/20.500.12854/67995 035 $a(PPN)254726348 035 $a(EXLCZ)994100000011807144 100 $a20210901d2021 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aFirm competitive advantage through relationship management $ea theory for successful sustainable growth /$fBartosz Deszczyn?ski 210 $cSpringer Nature$d2021 210 1$aCham :$cSpringer International Publishing AG,$d2021. 210 4$d©2021. 215 $a1 online resource (294 pages) $cillustrations 225 1 $aPalgrave pivot 311 0 $a3-030-67337-5 327 $aIntro -- Preface -- References -- Acknowledgements -- Contents -- Abbreviations -- List of Figures -- List of Tables -- Chapter 1: Research on the Competitive Advantage of the Firm -- 1.1 Dominating Schools of Strategic Management -- 1.2 The Discourse on the Locus of Competitive Advantage -- References -- Chapter 2: Theoretical Foundations of the Relationship Management Mid-Range Theory -- 2.1 The Domain of Relationship Management -- 2.2 The Boundaries of RM Mid-Range Theory -- References -- Chapter 3: Relationship Management Maturity -- 3.1 The Design and Introductory Steps of RM Maturity Conceptualization -- 3.2 The Strategic Dimension of RM Maturity -- 3.3 The Processual and ICT Dimensions of RM Maturity -- References -- Chapter 4: Validating the Relationship Management Maturity Concept -- 4.1 The Design of a Research Tool on RM Maturity -- 4.2 Analytical Strategy -- 4.3 The Empirical Results on RM Maturity and Competitive Advantage -- References -- Chapter 5: Developing the Relationship Management Upper Mid-Range Theory -- 5.1 The Final Proposal of the RM Maturity Model and Its Practical Interpretation -- 5.2 Relational Niche -- 5.3 Illustrative Examples of RM Practice -- References -- Final Note -- References -- Index. 330 $aRelationship management (RM) is an essential part of business, but its success as a business model can be hard to measure, with some firms embracing a model that is truly relationship-orientated, while others claim to be relationship-orientated but in fact prefer transactional short-term gain. This open access book aims to develop a mid-range theory of relationship management, examining truly relationship-orientated firms to discover not only what qualities these firms have that make them successful at the RM model, but also what benefits this model has for the firm. It addresses questions like how RM-mature companies achieve and sustain competitive advantage, and what determines the scale and scope of these firms, illustrating with case studies. This book will be of interest to scholars studying leadership and strategy, especially those interested in relationship management, business ethics and corporate social responsibility. It will also be of interest to professionals looking to develop their understanding of relationship management. 606 $aCustomer relations$xManagement 606 $aSuccess in business 610 $aCustomer Relationship Management 610 $aManagement 610 $aBusiness Strategy/Leadership 610 $aProject Management 610 $aBusiness Strategy and Leadership 610 $arelationship management 610 $abusiness ethics 610 $acorporate social responsibility 610 $astrategy 610 $aleadership 610 $aResource-Advantage Theory 610 $avalue creation 610 $aService Profit Chain 610 $aOpen Access 610 $aCustomer services 610 $aManagement & management techniques 610 $aBusiness strategy 615 0$aCustomer relations$xManagement. 615 0$aSuccess in business. 676 $a658.812 700 $aDeszczyn?ski$b Bartosz$01060832 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910473448903321 996 $aFirm Competitive Advantage Through Relationship Management$92515892 997 $aUNINA