LEADER 01203nam  2200385   450 
001 9910467470503321
005 20200311122454.0
010   $a1-78756-301-4
010   $a1-78756-299-9
035   $a(CKB)4100000003268147
035   $a(MiAaPQ)EBC5264500
035   $a(EXLCZ)994100000003268147
100   $a20180523d2018      uy             0
101 0 $aeng
135   $aurcnu||||||||
181   $ctxt$2rdacontent
182   $cc$2rdamedia
183   $acr$2rdacarrier
200 10$aEmotional appeals in advertising banking services /$fEmmanuel Mogaji
210  1$aUnited Kingdom : Emerald Publishing : Emerald Publishing Limited, 2018 :$cEmerald Publishing Limited,$d2018.
215   $a1 online resource (121 pages) $cillustrations
311   $a1-78756-300-6 
311   $a1-78756-302-2 
606   $aAdvertising$xBanks and banking
608   $aElectronic books.
615  0$aAdvertising$xBanks and banking.
676   $a332.10688
700   $aMogaji$b Emmanuel$0896857
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910467470503321
996   $aEmotional appeals in advertising banking services$92003736
997   $aUNINA