LEADER 04092nam 2200637 450 001 9910466905203321 005 20200520144314.0 010 $a3-0356-1051-7 010 $a3-0356-1067-3 024 7 $a10.1515/9783035610673 035 $a(CKB)3800000000418882 035 $a(MiAaPQ)EBC5145646 035 $a(DE-B1597)474495 035 $a(OCoLC)999378956 035 $a(DE-B1597)9783035610673 035 $a(Au-PeEL)EBL5145646 035 $a(OCoLC)1088328435 035 $a(EXLCZ)993800000000418882 100 $a20190304d2017 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aCrowd design $efrom tools for empowerment to platform capitalism /$fFlorian Alexander Schmidt 210 1$aBasel, Switzerland :$cBirkha?user,$d2017. 215 $a1 online resource (254 pages) $cillustrations 225 0 $aBoard of international research in design 300 $aBased on author's thesis (Ph. D.)--Royal College of Art, London, 2015. 311 $a3-0356-1198-X 320 $aIncludes bibliographical references (pages 239-254). 327 $tFrontmatter -- $tContents -- $tForeword BIRD -- $tAbout the Book -- $tIntroduction: Coming to Terms with Crowdsourcing -- $tChapter One: The Reinvention of the Crowd -- $tChapter Two: Early Concepts of Online Collaboration -- $tChapter Three: The Design of Crowdsourcing -- $tChapter Four: The Crowdsourcing of Design -- $tConclusion: Towards an Ethics of Creative Crowdwork -- $tThe Author -- $tAcknowledgments -- $tBibliography 330 $aDie digitale Revolution ist mit dem Versprechen verknüpft, die Selbstständigkeit des einzelnen Nutzers zu stärken. Der Aufstieg von kommerziellen Plattformen zur Koordination von Crowdarbeit stellt die Gültigkeit dieses Narrativs jedoch in Frage. In Crowd-Design analysiert Florian Alexander Schmidt die Entstehungsgeschichte, Funktionsweise und Rhetorik solcher Plattformen. Der Vergleich von historischen Crowd-Diskursen und Visionen der Online-Kollaboration bildet den Ausgangspunkt für eine kritische Betrachtung aktueller Ausprägungen von Crowdarbeit: Der Fokus der Studie liegt auf der Auslagerung von Designaufgaben unter Verwendung dieser Crowdsourcing-Plattformen. Grundlegenden Mechanismen, welche den Plattformbetreibern zur Motivation und Kontrolle der Crowds dienen, werden offengelegt. 330 $aThe digital revolution is interwoven with the promise to empower the user. Yet, the rise of centralised, commercial platforms for crowdsourced work questions the validity of this narrative. In Crowd-Design, Florian Alexander Schmidt analyses the workings and the rhetoric of crowdsourced work platforms by comparing the way they address the masses today with historic notions of the crowd. The utopian concepts of early online collaboration are taken as a vantage point from which to view and critique current and, at times, dystopian applications of crowdsourced work. The study is focused on the crowdsourcing of design tasks, but these specific applications are used to examine the design of the more general mechanisms employed by the platform providers to motivate and control the crowds. Crowd-Design is as much about the crowdsourcing of design as it is about the design of crowdsourcing. 606 $aVirtual work teams 606 $aGroupware (Computer software) 606 $aWork design 606 $aHuman computation 606 $aDESIGN / General$2bisacsh 606 $aDESIGN / Graphic Arts / General$2bisacsh 608 $aElectronic books. 615 0$aVirtual work teams. 615 0$aGroupware (Computer software) 615 0$aWork design. 615 0$aHuman computation. 615 7$aDESIGN / General. 615 7$aDESIGN / Graphic Arts / General. 676 $a658.402202854678 700 $aSchmidt$b Florian A.$01034865 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910466905203321 996 $aCrowd design$92454250 997 $aUNINA