LEADER 04848nam 2200565 450 001 9910466001503321 005 20190212181056.0 010 $a1-78635-533-7 035 $a(CKB)3710000000829139 035 $a(EBL)4635204 035 $a(OCoLC)956520798 035 $a(MiAaPQ)EBC4635204 035 $a(EXLCZ)993710000000829139 100 $a20160901h20162016 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $2rdacontent 182 $2rdamedia 183 $2rdacarrier 200 00$aAdvances in business and management forecasting /$fedited by Kenneth D. Lawrence, Ronald K. Klimberg 210 1$aBingley, England :$cEmerald,$d2016. 210 4$dİ2016 215 $a1 online resource (271 p.) 225 1 $aAdvances in Business and Management Forecasting,$x1477-4070 ;$vVolume 11 300 $aDescription based upon print version of record. 311 $a1-78635-534-5 320 $aIncludes bibliographical references at the end of each chapters. 327 $aFront Cover; Advances in Business and Management Forecasting; Copyright Page; Contents; List of Contributors; Editorial Advisory Board; Part I: Forecasting in Marketing and Sales; Optimizing Resources to Better Forecast Future Profits; Introduction; Literature Review; Research Problem; Methodology: Optimization Model for Fan Display; Case and Proposed Models with Forecast; ARIMA Model; Optimization Model; Results; Future Work; References; Brand Experience and Customer Equity Prediction; Introduction; Literature Review; Experiential Marketing and Brand Experience; Customer Equity 327 $aBrand Experience Contact PointHypotheses and Framework; Methodology; Measures; Research Design; Results and Analysis; Conclusions and Implications; Conclusions; Managerial Implications; Limitations and Further Research; References; A Comparative Evaluation of Intermittent Demand Forecasting with Updated Smoothing Constants; Introduction; Literature Review; Croston's Method; Single Exponential Smoothing; ARIMA Model; Simulation Description; Discussion of Results and Conclusions; References; Part II: Forecasting in Health Care 327 $aForecasting Pain and Discomfort for Canines with Disease for Establishing Appropriate Medication LevelsIntroduction; Literature; Validate Activity Monitors; Studies Utilizing Activity Monitors; Predictive Technique for Arthritis; Prediction of Oral Mucositis; Pain and Hemangiosarcoma; Data Overview; Analysis; Conclusions; References; Appendix A: Data Fields with Survey Questions; Appendix B: Outlier Report and ANOVA Output; Appendix C: Regression Output; Regression Average.Activity; Nominal Logistic Fit for Study; Nominal Logistic Fit for Before.Treatment 327 $aHoning a Predictive Model to Accurately Forecast the Number of Bed Days Needed to Cover Patient Volume for a Large Hospital...Introduction; Literature Review; The Data; Graphical Analysis; Statistical Analysis; Results; Conclusions; References; Can Rationality of USDA's Fixed-Event Crop Forecasts be Improved?; Introduction; Data; Methods; Fixed-Event Forecast Efficiency; Correction for Inefficiency; The Basic Correction Procedure; Outlier Detection; Forecast Size and Direction; Stability of Revision Inefficiency over Time; Performance Evaluation; Results; Forecast Revision Efficiency 327 $aCorrection for Revision InefficiencyThe Basic Correction Procedure; Outlier Detection; Forecast Size and Direction; Stability of Revision Inefficiency over Time; Summary and Conclusions; Notes; References; Part III: Forecasting in Business and Economics; Business School Forecasting for the Real World; Introduction; Literature Review; Methodology; Findings; RQ 1. To what extent do business schools have a class dedicated to teaching forecasting?; RQ 2. For business schools that teach forecasting, is it being taught as a stand-alone course or as part of another course? 327 $aRQ 3. To what extent are business schools using Excel/spreadsheets to teach forecasting? 330 $aVolume 11 of Advances in Business and Management Forecasting presents state-of-the-art studies in the application of forecasting methodologies to areas including Marketing and Sales, Health Care and Business and Economics. 410 0$aAdvances in business and management forecasting ;$vVolume 11. 606 $aBusiness forecasting 606 $aIndustrial management$xForecasting 608 $aElectronic books. 615 0$aBusiness forecasting. 615 0$aIndustrial management$xForecasting. 676 $a658.40355 702 $aLawrence$b Kenneth D. 702 $aKlimberg$b Ronald K. 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910466001503321 996 $aAdvances in business and management forecasting$92022413 997 $aUNINA