LEADER 02957oam 2200721I 450 001 9910465482803321 005 20200520144314.0 010 $a1-317-05379-6 010 $a1-315-60951-7 010 $a1-283-38274-1 010 $a9786613382740 010 $a1-4094-2092-2 024 7 $a10.4324/9781315609515 035 $a(CKB)2560000000079247 035 $a(EBL)834055 035 $a(OCoLC)772524300 035 $a(SSID)ssj0000576159 035 $a(PQKBManifestationID)12208932 035 $a(PQKBTitleCode)TC0000576159 035 $a(PQKBWorkID)10554431 035 $a(PQKB)11414353 035 $a(MiAaPQ)EBC834055 035 $a(MiAaPQ)EBC4470556 035 $a(PPN)15831381X 035 $a(Au-PeEL)EBL4470556 035 $a(CaPaEBR)ebr11489239 035 $a(OCoLC)1018155758 035 $a(OCoLC)950005073 035 $a(EXLCZ)992560000000079247 100 $a20180706e20162012 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aSocial media in travel, tourism and hospitality $etheory, practice and cases /$fby Marianna Sigala, Evangelos Christou [and] Ulrike Gretzel 210 1$aLondon ;$aNew York :$cRoutledge,$d2016. 215 $a1 online resource (339 p.) 225 1 $aNew Directions in Tourism Analysis 300 $a"First published 2012 by Ashgate Publishing'--t.p. verso. 311 $a1-4094-2091-4 320 $aIncludes bibliographical references at the end of each chapters and index. 327 $apt. 1. Web 2.0 : strategic and operational business models -- pt. 2. Web 2.0 : applications for marketing -- pt. 3. Web 2.0 : travellers' behaviour -- pt. 4. Web 2.0 : knowledge management and market research. 330 $aWritten by an international group of researchers widely known for their expertise in the field of the Internet and tourism, this book presents cutting-edge theory, research and case studies. It investigates web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, as well as examining the ways in which firms reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. 410 0$aNew directions in tourism analysis. 606 $aTourism$xSocial aspects 606 $aHospitality industry$xSocial aspects 606 $aSocial media 608 $aElectronic books. 615 0$aTourism$xSocial aspects. 615 0$aHospitality industry$xSocial aspects. 615 0$aSocial media. 676 $a910.688 700 $aSigala$b Marianna.$0479495 701 $aChristou$b Evangelos$0545560 701 $aGretzel$b Ulrike$0942935 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910465482803321 996 $aSocial media in travel, tourism and hospitality$92127861 997 $aUNINA LEADER 02090nam0 22003371i 450 001 UON00027129 005 20231205102044.447 100 $a20020107d1988 |0itac50 ba 101 $aita$aJPN 102 $aIT 105 $a|||| 1|||| 200 1 $aGuida alla lettura del testo giapponese$eLa prosa letteraria moderna e contemporanea$fPaolo Calvetti 210 $aNapoli$cIUO, Opera universitaria$d1988 215 $a2 v.$d26 cm 410 1$1001UON00000410$12001 $aSerie Didattica 2 606 $aLINGUA GIAPPONESE$xSUSSIDI E MANUALI DIDATTICI$xCOMPOSIZIONE$3UONC007648$2FI 620 $aIT$dNapoli$3UONL000012 686 $aGIA II E$cGIAPPONE - LINGUISTICA - MANUALI DIDATTICI$2A 700 1$aCALVETTI$bPaolo$3UONV003569$0479500 712 $aIstituto Universitario Orientale. Opera Universitaria$3UONV250439$4650 712 $aIstituto Universitario Orientale. Seminario di Studi Asiatici$3UONV246611$4650 801 $aIT$bSOL$c20240220$gRICA 912 $aUON00027129 950 $aSIBA - SISTEMA BIBLIOTECARIO DI ATENEO$dSI GIA II E 102 (1) $eSI SA 64045 7 102 (1) 950 $aSIBA - SISTEMA BIBLIOTECARIO DI ATENEO$dSI GIA II E 102 (2) $eSI SA 64046 5 102 (2) 950 $aSIBA - SISTEMA BIBLIOTECARIO DI ATENEO$dSI GIA II E 102 (1) BIS $eSI SA 84822 5 102 (1) BIS 950 $aSIBA - SISTEMA BIBLIOTECARIO DI ATENEO$dSI GIA II E 102 (2) BIS $eSI SA 84823 5 102 (2) BIS 950 $aSIBA - SISTEMA BIBLIOTECARIO DI ATENEO$dSI GIA II E 102 (1) TER $eSI SA 102351 5 102 (1) TER 950 $aSIBA - SISTEMA BIBLIOTECARIO DI ATENEO$dSI GIA II E 102 (2) TER $eSI SA 102352 5 102 (2) TER 996 $aGuida alla lettura del testo giapponese$91200342 997 $aUNIOR