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101 0 $aeng
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181   $ctxt
182   $cc
183   $acr
200 10$aSocial data analytics $ecollaboration for the enterprise /$fKrish Krishnan, Shawn P. Rogers ; designer, Matthew Limbert
205   $a1st edition
210  1$aWaltham, Massachusetts :$cMorgan Kaufmann,$d2015.
210  4$dİ2015
215   $a1 online resource (159 p.) 
300   $aIncludes index.
311   $a0-12-397186-1 
311   $a1-322-30531-5 
330   $aSocial Data Analytics is the first practical guide for professionals who want to employ social data for analytics and business intelligence (BI). This book provides a comprehensive overview of the technologies and platforms and shows you how to access and analyze the data. You'll explore the five major types of social data and learn from cases and platform examples to help you make the most of sentiment, behavioral, social graph, location, and rich media data. A four-step approach to the social BI process will help you access, evaluate, collaborate, and share social data with ease. You'll learn everything you need to know to monitor social media and get an overview of the leading vendors in a crowded space of BI applications. By the end of this book, you will be well prepared for your organization?s next social data analytics project. Provides foundational understanding of new and emerging technologies?social data, collaboration, big data, advanced analytics Includes case studies and practical examples of success and failures Will prepare you to lead projects and advance initiatives that will benefit you and your organization
606   $aBusiness intelligence
606   $aInformation technology$xSocial aspects
608   $aElectronic books.
615  0$aBusiness intelligence.
615  0$aInformation technology$xSocial aspects.
676   $a658.472
700   $aKrishnan$b Krish$0856917
702   $aRogers$b Shawn P.
702   $aLimbert$b Matthew
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910463802603321
996   $aSocial data analytics$92208154
997   $aUNINA