LEADER 04820nam 2200745 450 001 9910463757403321 005 20200520144314.0 010 $a0-8014-6737-3 024 7 $a10.7591/9780801467370 035 $a(CKB)2670000000502201 035 $a(SSID)ssj0001082965 035 $a(PQKBManifestationID)12391569 035 $a(PQKBTitleCode)TC0001082965 035 $a(PQKBWorkID)11101677 035 $a(PQKB)10589274 035 $a(MiAaPQ)EBC4813211 035 $a(DE-B1597)527051 035 $a(OCoLC)1100451953 035 $a(DE-B1597)9780801467370 035 $a(OCoLC)864900128 035 $a(MdBmJHUP)muse58315 035 $a(Au-PeEL)EBL4813211 035 $a(CaPaEBR)ebr11353123 035 $a(CaONFJC)MIL681768 035 $a(EXLCZ)992670000000502201 100 $a20170315h20132013 uy 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aFrom silence to voice $ewhat nurses know and must communicate to the public /$fBernice Buresh, Suzanne Gordon 205 $aThird edition. 210 1$aIthaca, New York ;$aLondon, [England] :$cILR Press,$d2013. 210 4$dİ2013 215 $a1 online resource (305 pages) $cillustrations, tables 225 1 $aThe Culture and Politics of Health Care Work 300 $aBibliographic Level Mode of Issuance: Monograph 311 $a1-322-50486-5 311 $a0-8014-7873-1 320 $aIncludes bibliographical references and index. 327 $tFrontmatter -- $tContents -- $tIntroduction -- $tPart I. Silent No More -- $t1. Ending the Silence -- $t2. The Daisy Dilemma -- $t3. From Virtue to the Voice of Agency -- $t4. Presenting Yourself as a Nurse -- $t5. Tell the World What You Do -- $t6. Creating Anecdotes and Arguments -- $tPart II. Communicating with the Media and the Public -- $t7. How the News Media Work -- $t8. Reaching Out to the Media -- $t9. In Your Own Voice: Letters to the Editor, Op-Eds, and Blogs -- $t10. Getting It Right -- $t11. Appearing on Television and Radio -- $t12. Opportunities and Challenges Ahead -- $tAppendix: How We Came to Write This Book -- $tNotes -- $tIndex 330 $aFor more than a decade, From Silence to Voice has been providing nurses with communication tools they can use to win the resources and respect they deserve. Now, in a timely third edition, authors Bernice Buresh and Suzanne Gordon focus on how nurses can describe and frame their work to seize unprecedented opportunities to advance their profession and lead improvements in health care systems.The authors, both journalists, argue that because nursing needs the support and cooperation of others to fulfill its potential, it is critical that nurses communicate the full scope of nursing practice. Nurses must go beyond describing nursing in terms of dedication and caring and articulate nurses' specialized knowledge and expertise.From Silence to Voice helps nurses explain their contributions to patient safety, satisfaction, and outcomes. It shows how nurses can communicate with various publics about important aspects of their work, such as how they master and employ complex medical technologies and regimens, and how they use their clinical judgment in life-and-death situations. "Nurses and nursing organizations," the authors write, "must go out and tell the public what nurses really do so that patients can actually get the benefit of their expert care."This comprehensively revised and updated third edition helps nurses use a range of traditional and social media to accurately describe the true nature of their work. Its analyses of images that are projected by nursing campaigns and its detailed guidance in helping nurses construct positive and powerful narratives of their work make From Silence to Voice a must-read in nursing schools and organizations and by individual nurses in all areas of the profession. Because nurses are busy, many of the communication techniques in this book are designed to integrate naturally into nurses' everyday lives and to complement nurses' work with patients and families. 410 0$aCulture and politics of health care work. 606 $aNursing 606 $aCommunication in nursing 606 $aMass media 606 $aPublic opinion 606 $aNursing$xSocial aspects 608 $aElectronic books. 615 0$aNursing. 615 0$aCommunication in nursing. 615 0$aMass media. 615 0$aPublic opinion. 615 0$aNursing$xSocial aspects. 676 $a610.73 700 $aBuresh$b Bernice$f1941-$01026865 702 $aGordon$b Suzanne$f1945- 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910463757403321 996 $aFrom silence to voice$92442012 997 $aUNINA