LEADER 06259oam 2200637I 450 001 9910463016603321 005 20200520144314.0 010 $a0-203-07849-7 010 $a1-299-14841-7 010 $a1-136-15515-5 024 7 $a10.4324/9780203078495 035 $a(CKB)2670000000331292 035 $a(StDuBDS)AH24959781 035 $a(SSID)ssj0000833169 035 $a(PQKBManifestationID)12372294 035 $a(PQKBTitleCode)TC0000833169 035 $a(PQKBWorkID)10935492 035 $a(PQKB)10435345 035 $a(MiAaPQ)EBC1125180 035 $a(Au-PeEL)EBL1125180 035 $a(CaPaEBR)ebr10659450 035 $a(CaONFJC)MIL446091 035 $a(OCoLC)828298839 035 $a(OCoLC)827948761 035 $a(EXLCZ)992670000000331292 100 $a20180706d2013 uy 0 101 0 $aeng 135 $aur||||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aEvaluating communication for development $ea framework for social change /$fJune Lennie and Jo Tacchi 210 1$aAbingdon, Oxon :$cRoutledge,$d2013. 215 $a1 online resource (xvi, 189 pages ) $cillustrations (black and white) 300 $a"Earthscan from Routledge." 311 $a0-415-52259-5 311 $a0-415-52207-2 320 $aIncludes bibliographical references (p. [161]-175) and index. 327 $a1. Introduction 2. Framework for Evaluating Communication for Development 3. New Thinking and Trends 4. Challenges, Issues and Strategies 5. Evaluation Capacity Development 6. Key Approaches, Methodologies and Methods 7. Conclusion and Implementation 330 $aThis title presents the latest thinking and detailed descriptions and critiques of a number of important trends, challenges and approaches associated with evaluating, researching and assessing the impacts of international development programs focussed on social change through communication for development. 330 $bEvaluating Communication for Development presents a comprehensive framework for evaluating communication for development (C4D). This framework combines the latest thinking from a number of fields in new ways. It critiques dominant instrumental, accountability-based approaches to development and evaluation and offers an alternative holistic, participatory, mixed methods approach based on systems and complexity thinking and other key concepts. It maintains a focus on power, gender and other differences and social norms. The authors have designed the framework as a way to focus on achieving sustainable social change and to continually improve and develop C4D initiatives. The benefits and rigour of this approach are supported by examples and case studies from a number of action research and evaluation capacity development projects undertaken by the authors over the past fifteen years. Building on current arguments within the fields of C4D and development, the authors reinforce the case for effective communication being a central and vital component of participatory forms of development, something that needs to be appreciated by decision makers. They also consider ways of increasing the effectiveness of evaluation capacity development from grassroots to management level in the development context, an issue of growing importance to improving the quality, effectiveness and utilisation of monitoring and evaluation studies in this field. The book includes a critical review of the key approaches, methodologies and methods that are considered effective for planning evaluation, assessing the outcomes of C4D, and engaging in continuous learning. This rigorous book is of immense theoretical and practical value to students, scholars, and professionals researching or working in development, communication and media, applied anthropology, and evaluation and program planning. Evaluating Communication for Development presents a comprehensive framework for evaluating communication for development (C4D). This framework combines the latest thinking from a number of fields in new ways. It critiques dominant instrumental, accountability-based approaches to development and evaluation and offers an alternative holistic, participatory, mixed methods approach based on systems and complexity thinking and other key concepts. It maintains a focus on power, gender and other differences and social norms. The authors have designed the framework as a way to focus on achieving sustainable social change and to continually improve and develop C4D initiatives. The benefits and rigour of this approach are supported by examples and case studies from a number of action research and evaluation capacity development projects undertaken by the authors over the past fifteen years. Building on current arguments within the fields of C4D and development, the authors reinforce the case for effective communication being a central and vital component of participatory forms of development, something that needs to be appreciated by decision makers. They also consider ways of increasing the effectiveness of evaluation capacity development from grassroots to management level in the development context, an issue of growing importance to improving the quality, effectiveness and utilisation of monitoring and evaluation studies in this field. The book includes a critical review of the key approaches, methodologies and methods that are considered effective for planning evaluation, assessing the outcomes of C4D, and engaging in continuous learning. This rigorous book is of immense theoretical and practical value to students, scholars, and professionals researching or working in development, communication and media, applied anthropology, and evaluation and program planning. 606 $aCommunication in community development$xEvaluation 606 $aSocial change 608 $aElectronic books. 615 0$aCommunication in community development$xEvaluation. 615 0$aSocial change. 676 $a306.44/9 700 $aLennie$b June.$0902575 701 $aTacchi$b Jo$0902576 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910463016603321 996 $aEvaluating communication for development$92017560 997 $aUNINA