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035   $a(PQKBTitleCode)TC0000831423
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100   $a20180706d2012      uy             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aSports on television $ethe how and why behind what you see /$fDennis Deninger
210  1$aNew York :$cRoutledge,$d2012.
215   $a1 online resource (245 p.)
300   $aDescription based upon print version of record.
311   $a0-415-89676-2 
311   $a0-415-89675-4 
320   $aIncludes bibliographical references and index.
327   $aCover; SPORTS ON TELEVISION; Title Page; Copyright Page; Table of Contents; Foreword; Preface; Acknowledgements; 1 TELEVISION THAT MATTERS; 2 BEGINNINGS: THE DECADES OF EXPERIMENTATION AND FULFILLMENT; 3 THE MODERN ERA BEGINS; 4 THE PRO FOOTBALL ASCENDANCY; 5 THE ESPN ERA; 6 PROGRAMMING SPORTS ON TELEVISION; 7 PRODUCING SPORTS ON TELEVISION; 8 THE EVOLUTION OF SPORTS COMMENTATORS; 9 INTERNATIONAL SPORTS BROADCASTING; 10 WHO'S WATCHING TV SPORTS, AND WHY?; 11 ADVERTISING AND SPONSORSHIP; 12 POWER AND ECONOMICS; 13 POLITICS AND GOVERNMENT IN SPORTS TELEVISION
327   $a14 THE SOCIAL AND CULTURAL IMPACT OF TELEVISED SPORT15 COMING UP NEXT; Bibliography; Index
330   $a"Dennis Deninger has succeeded in covering the full gamut of sports television and sports broadcasting. The book proceeds from why this book needs to be written, to the history of the industry and discipline, the pioneering events of sports broadcasting and sports television, to a nuts-and bolts, behind-the-scenes look at a sports television production. Its potential audience includes academics, practitioners and the casual reader. This book provides an all-encompassing view of the sports television industry"--$cProvided by publisher.
606   $aTelevision and sports
606   $aTelevision broadcasting of sports
606   $aMass media and sports
608   $aElectronic books.
615  0$aTelevision and sports.
615  0$aTelevision broadcasting of sports.
615  0$aMass media and sports.
676   $a070.4/49796
700   $aDeninger$b Dennis.$0903731
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910462707903321
996   $aSports on television$92020085
997   $aUNINA