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100   $a20080125d2008      uy             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 00$aVoters or consumers$b[electronic resource] $eimagining the contemporary electorate /$fedited by Darren Lilleker and Richard Scullion
210   $aNewcastle, U.K. $cCambridge Scholars Pub.$d2008
215   $a1 online resource (249 p.)
300   $aDescription based upon print version of record.
311   $a1-84718-399-9 
320   $aIncludes bibliographical references.
327   $aTABLE OF CONTENTS; PREFACE; INTRODUCTION; UNINTENDED POLITICS OF INVESTING; THE CONSTRUCTION OF THE POLITICAL CONSUMER OR POLITICS; THE IMPACT OF THE MARKET ON THE CHARACTER OF CITIZENSHIP, AND THE CONSEQUENCES OF THIS FOR POLITICAL ENGAGEMENT; BRANDING THE MAYOR; BRAND BLAIR; GEORGE W, THE MARLBORO MAN AND THE MESSIAH; CITIZENS, CONSUMERS AND THE DEMANDS OF MARKET-DRIVEN NEWS; CONSUMING ELECTIONS? AN ANALYSIS OF YOUTH (NON)VOTING BEHAVIOUR; SHIFTING COGNITIVE GEARS; THE LIFEWORLD MODEL; CONCLUSION; CONTRIBUTORS
330   $aThis edited collection seeks to map current thinking and practice in order to assess the extent to which the consumer, as opposed to the voter, should now to be elevated to a central position within our understanding of the relationship between the public and political spheres. The volume will firstly offer an overview of how consumerism has been applied to our understanding of political and voter behaviour so outlining the book's key concepts. The volume then follows a processual approach to...
606   $aPolitical participation
606   $aPolitical sociology
606   $aPolitical campaigns
606   $aMarketing$xPolitical aspects
606   $aConsumer behavior$xPolitical aspects
606   $aCommunication in politics
608   $aElectronic books.
615  0$aPolitical participation.
615  0$aPolitical sociology.
615  0$aPolitical campaigns.
615  0$aMarketing$xPolitical aspects.
615  0$aConsumer behavior$xPolitical aspects.
615  0$aCommunication in politics.
676   $a323.6
701   $aLilleker$b Darren G$0859365
701   $aScullion$b Richard$0859366
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910462605403321
996   $aVoters or consumers$91917916
997   $aUNINA