LEADER 03797nam 2200625 a 450 001 9910462278303321 005 20200520144314.0 010 $a1-283-83463-4 010 $a0-8032-4485-1 035 $a(CKB)2670000000276963 035 $a(EBL)1073753 035 $a(OCoLC)818851685 035 $a(SSID)ssj0000756409 035 $a(PQKBManifestationID)11450805 035 $a(PQKBTitleCode)TC0000756409 035 $a(PQKBWorkID)10750300 035 $a(PQKB)10356670 035 $a(MiAaPQ)EBC1073753 035 $a(OCoLC)820785255 035 $a(MdBmJHUP)muse19585 035 $a(Au-PeEL)EBL1073753 035 $a(CaPaEBR)ebr10627603 035 $a(CaONFJC)MIL414713 035 $a(EXLCZ)992670000000276963 100 $a20120627d2012 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$a"Muy buenas noches"$b[electronic resource] $eMexico, television, and the Cold War /$fCeleste Gonza?lez de Bustamante ; foreword by Richard Cole 210 $aLincoln $cUniversity of Nebraska Press$d2012 215 $a1 online resource (315 p.) 225 1 $aThe Mexican experience 300 $aDescription based upon print version of record. 311 $a0-8032-4010-4 320 $aIncludes bibliographical references and index. 327 $aTitle Page; Copyright Page; Contents; List of Illustrations; List of Tables; Foreword; Acknowledgments; Introduction; 1 The Rise of Television in Mexico; 2 The Invention of Tele-Traditions; 3 Rebels and Revolutionaries; 4 The First Television Diplomats; 5 Hot Rockets and Cold War; 6 Olympic Dreams and Tlatelolco Nightmares; 7 Victory for the Brazilians and Echeverri?a; Conclusion; Notes; Bibliography; Index 330 $a"By the end of the twentieth century, Mexican multimedia conglomerate Televisa stood as one of the most powerful media companies in the world. Most scholars have concluded that the company's success was owed in large part to its executives who walked in lockstep with the government and the Partido Revolucionario Institucional (PRI), which ruled for seventy-one years. At the same time, government decisions regulating communications infrastructure aided the development of the television industry. In one of the first books to be published in English on Mexican television, Celeste Gonzalez de Bustamante argues that despite the cozy relationship between media moguls and the PRI, these connections should not be viewed as static and without friction. Through an examination of early television news programs, this book reveals the tensions that existed between what the PRI and government officials wanted to be reported and what was actually reported and how. Further, despite the increasing influence of television on society, viewers did not always accept or agree with what they saw on the air. Television news programming played an integral role in creating a sense of lo mexicano (that which is Mexican) at a time of tremendous political, social, and cultural change. At its core the book grapples with questions about the limits of cultural hegemony at the height of the PRI and the cold war. "--$cProvided by publisher. 410 0$aMexican experience. 606 $aTelevision broadcasting of news$zMexico$xHistory$y20th century 606 $aCold War$xInfluence 607 $aMexico$xHistory$y20th century 608 $aElectronic books. 615 0$aTelevision broadcasting of news$xHistory 615 0$aCold War$xInfluence. 676 $a070.4/30972 700 $aGonza?lez de Bustamante$b Celeste$f1965-$0901214 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910462278303321 996 $a"Muy buenas noches"$92014269 997 $aUNINA