LEADER 05111nam 2200649 a 450 001 9910461781803321 005 20200520144314.0 010 $a1-280-39425-0 010 $a9786613572172 010 $a1-84719-981-X 035 $a(CKB)2670000000185763 035 $a(EBL)932946 035 $a(OCoLC)794492408 035 $a(SSID)ssj0000658720 035 $a(PQKBManifestationID)12197862 035 $a(PQKBTitleCode)TC0000658720 035 $a(PQKBWorkID)10691355 035 $a(PQKB)10191073 035 $a(MiAaPQ)EBC932946 035 $a(PPN)228029740 035 $a(Au-PeEL)EBL932946 035 $a(CaPaEBR)ebr10555764 035 $a(CaONFJC)MIL357217 035 $a(EXLCZ)992670000000185763 100 $a20120516d2012 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aSocial media for WordPress$b[electronic resource] $ebeginner's guide : a quicker way to build communities, engage members, and promote your site /$fMichael Kuhlmann 210 $aOlton, Birmingham [England] $cPackt Pub.$d2012 215 $a1 online resource (166 p.) 225 0 $aLearn by doing : less theory, more results 300 $aDescription based upon print version of record. 311 $a1-84719-980-1 320 $aIncludes bibliographical references and index. 327 $aCover; Social Media for WordPress; Credits; Foreword; About the Author; About the Reviewers; www.PacktPub.com; Support files, eBooks, discount offers and more; Why Subscribe?; Free Access for Packt account holders; Table of Contents; Preface; What this book covers; What you need for this book; Who this book is for; Conventions; Time for action - heading; Reader feedback; Customer support; Downloading the example code for this book; Errata; Piracy; Questions; Chapter 1:Share it the Easy Way; Before you read this book; A brief overview of social media; Social media is the new Web 2.0 327 $aGoing social does not mean going viralThe WordPress advantage; Doing more with core functions; The karma of pingbacks and comments; Food for thought: RSS feed basics; Time for action - building an automated newsletter with a keyword-based RSS feed; Part 1-creating a subscriber signup form; Part 2-creating a keyword-specific RSS feed; Part 3-Creating an automated newsletter campaign; What just happened?; Utilizing MailChimp and Yahoo! Pipes; Partnering and building sponsorship opportunities; Exploring more applications to this tutorial; Pop quiz - understanding key terms and key concepts 327 $aHave a go heroSummary; Chapter 2:Building the Social Network: BuddyPress and WP Symposium; Before you enable the social layer; Take a measured approach to your feature rollout; Make your passion your niche market; Set aside time; Top 10 plugins to supplement your BuddyPress site; Activating BuddyPress plugins; What just happened?; The Default BuddyPress theme; The Facebook connection; Prepare for a work in progress; Easing your users into BuddyPress; Time for action: how to convert site visitors to site members; Part 1: connecting your WordPress site with Facebook 327 $aPart 2: greeting your new visitors with a warm welcomePart 3: providing your new site visitor with incentives; What just happened?; Use your own voice; Don't overwhelm your new site members; Profiling your site members; Pop quiz - audience engagement; Gamification: The art of user-generated content; Time for action - how to get your users to create original content for you; Part 1: create a post content form with ratings; Time for action - how to enable users to share your content; Part 2: simplifying the process of sharing user reviews; What just happened? 327 $aWhy post reviews and ratings matterBuddyPress vs. WP Symposium; The issue with privacy; Single and multiple developers; What can I build with WPS?; Have a go hero; Summary; Chapter 3:Community Forums for the Masses; Comments versus forums; When to use comments; When to use forums; When to use support forums; Watching out for common pitfalls; Time for action - how to automatically display selective forum posts in Twitter; Part 1: setting up groups and forums for BuddyPress; Part 2: creating tweets through forum content; Part 3: automating and customizing tweets with WordPress 327 $a(Optional) Part 4: automatically deleting duplicate Twitter content 330 $aFast paced, quick to read, impossible to put down, this book is a complete plan for social engagement on the web. You've heard plenty of social media success stories. You know your WordPress site inside and out, but you want help. Stop right now and pick up a copy of this book. 606 $aSocial media$vHandbooks, manuals, etc 608 $aElectronic books. 615 0$aSocial media 676 $a006.7/54 676 $a006.754 700 $aKu?hlmann$b Michael$0869837 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910461781803321 996 $aSocial media for WordPress$91942134 997 $aUNINA