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005 20200520144314.0
010   $a1-61058-068-0
035   $a(CKB)2670000000140464
035   $a(OCoLC)782910805
035   $a(CaPaEBR)ebrary10715613
035   $a(SSID)ssj0000571709
035   $a(PQKBManifestationID)12195021
035   $a(PQKBTitleCode)TC0000571709
035   $a(PQKBWorkID)10618766
035   $a(PQKB)10941892
035   $a(MiAaPQ)EBC3399704
035   $a(CaSebORM)9781592535781
035   $a(Au-PeEL)EBL3399704
035   $a(CaPaEBR)ebr10715613
035   $a(CaONFJC)MIL524143
035   $a(OCoLC)923350385
035   $a(EXLCZ)992670000000140464
100   $a20100504d2010      uy             0
101 0 $aeng
135   $aurcn|||||||||
181   $ctxt
182   $cc
183   $acr
200 10$aBrand identity essentials$b[electronic resource] $e100 principles for designing logos and building brands /$fKevin Budelmann, Yang Kim, Curt Wozniak
205   $a1st edition
210   $aBeverly, Mass. $cRockport Publishers$dc2010
215   $a1 online resource (209 p.) 
300   $aIncludes index.
311   $a1-59253-578-X 
327   $aImagery -- Color -- Dimension -- Contrast -- Shape -- Symbols -- Typography -- Writing -- Story -- Order -- Variation -- Personalization -- Psychology -- Process -- Production -- Digital identity -- Trends -- Shortcuts -- Social media -- Multiples -- Intellectual property -- Documentation -- Evolution -- Competition -- Originality -- Wit-- Idealism -- Authenticity -- Commitment -- Strategy -- Research -- Touchpoints -- Inspiration -- Simplicity.
330 8 $aThis title outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
517 3 $aBrand identity essentials :$eone hundred principles for designing logos and building brands
606   $aLogos (Symbols)$xDesign
606   $aIndustrial design coordination
608   $aElectronic books.
615  0$aLogos (Symbols)$xDesign.
615  0$aIndustrial design coordination.
676   $a741.6
700   $aBudelmann$b Kevin$0945126
701   $aKim$b Yang$f1968-$0945127
701   $aWozniak$b Curt$0945128
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910461263103321
996   $aBrand identity essentials$92133680
997   $aUNINA