LEADER 04535nam 2200649 450 001 9910460956003321 005 20200520144314.0 010 $a1-78350-806-X 035 $a(CKB)3710000000355173 035 $a(EBL)1953295 035 $a(OCoLC)903858167 035 $a(SSID)ssj0001467340 035 $a(PQKBManifestationID)11807148 035 $a(PQKBTitleCode)TC0001467340 035 $a(PQKBWorkID)11526560 035 $a(PQKB)10209037 035 $a(MiAaPQ)EBC1953295 035 $a(Au-PeEL)EBL1953295 035 $a(CaPaEBR)ebr11018401 035 $a(CaONFJC)MIL720280 035 $a(OCoLC)905862117 035 $a(EXLCZ)993710000000355173 100 $a20150218h20152015 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 00$aCollaboration in tourism businesses and destinations $ea handbook /$fedited by Dogan Gursoy, Melville Saayman, Marios Sotiriadis 205 $aFirst edition. 210 1$aBingley, England :$cEmerald,$d2015. 210 4$dİ2015 215 $a1 online resource (369 p.) 300 $aDescription based upon print version of record. 311 $a1-322-88998-8 311 $a1-78350-811-6 320 $aIncludes bibliographical references at the end of each chapters and index. 327 $a""Front Cover""; ""Collaboration in Tourism Businesses and Destinations: A Handbook""; ""Copyright page""; ""Contents""; ""List of Figures""; ""List of Tables""; ""List of Contributors""; ""Introduction""; ""Forms of Cooperation""; ""Collaboration""; ""Partnership""; ""Alliance""; ""Business Network/Networking""; ""Cluster and Clustering""; ""The Purpose of the Book""; ""References""; ""Part I: Tourism Business Environment and Collaboration""; ""Chapter 1 General Context and Tourism Business Environment: The Contribution of Alliances in a Globalized Context""; ""1.1. Introduction"" 327 $a""2.2.3. Public and Private Collaboration at Destination Level""""2.3. Case of Study: Spain Convention Bureau""; ""2.4. Conclusions""; ""References""; ""Websites""; ""Chapter 3 Partnerships and Alliances in Tourism: Aims and Functions""; ""3.1. Introduction""; ""3.2. Aims of Partnerships and Alliances in Tourism, Travel, and Leisure""; ""3.3. Strategic Alliances and Partnerships within Tourism Subgroups""; ""3.4. Functions of Partnerships and Alliances in Tourism, Travel, and Leisure""; ""3.5. Success Factors for Partnerships""; ""3.6. The Case Study a??? Izmir Convention and Visitors Bureau"" 327 $a""3.7. Conclusion""""References""; ""Chapter 4 Collaborative Policy Making: A Community-Based Perspective in the Context of Sardiniaa???s Maddalena Archipelago, Italy""; ""4.1. Introduction""; ""4.2. Literature Review""; ""4.3. Methodology""; ""4.4. Findings and Discussion""; ""4.5. Conclusion""; ""References""; ""Part II: Collaboration in Tourism Industry and Businesses""; ""Chapter 5 Strategic Alliances in the Hospitality Industry as an Expansion Strategy: An Indian Perspective""; ""5.1. Introduction""; ""5.2. The Hospitality Industry Worldwide"" 327 $a""5.2.1. The Hospitality Industry: Structure and Features""""5.2.2. The Market and Business Environment""; ""5.3. Strategic Alliances as an Expansion Strategy""; ""5.3.1. Definition and General Considerations""; ""5.3.2. A Typology of Strategic Alliances""; ""5.3.3. Collaborative Strategies in the Hospitality Industry""; ""5.3.3.1. Management contracts""; ""5.3.3.2. Franchising""; ""5.3.3.3. Co-branding""; ""5.3.3.4. Inter-industrial strategic alliances""; ""5.3.3.5. The evolution of hospitality strategic alliances: From joint ventures to collaborative ventures"" 327 $a""5.4. The Hospitality Industry in India"" 330 $aThis book examines the contribution and importance of alliances and partnerships to the tourism, travel and leisure industries. It concludes by providing management and marketing implications and recommendations for tourism business, destination managers and local planners to enable them to successfully operate such alliances. 606 $aTourism$xManagement 608 $aElectronic books. 615 0$aTourism$xManagement. 676 $a910.684 702 $aGursoy$b Dogan 702 $aSaayman$b M. 702 $aSotiriadis$b Marios 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910460956003321 996 $aCollaboration in tourism businesses and destinations$91993642 997 $aUNINA