LEADER 04109nam 2200661 450 001 9910460159103321 005 20200520144314.0 010 $a0-87421-970-1 035 $a(CKB)3710000000260856 035 $a(EBL)3442932 035 $a(SSID)ssj0001350679 035 $a(PQKBManifestationID)11776182 035 $a(PQKBTitleCode)TC0001350679 035 $a(PQKBWorkID)11295779 035 $a(PQKB)10442964 035 $a(MiAaPQ)EBC3442932 035 $a(OCoLC)893010155 035 $a(MdBmJHUP)muse35657 035 $a(MiAaPQ)EBC1816178 035 $a(Au-PeEL)EBL3442932 035 $a(CaPaEBR)ebr10951826 035 $a(Au-PeEL)EBL1816178 035 $a(CaPaEBR)ebr11217474 035 $a(EXLCZ)993710000000260856 100 $a20141014h20142014 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aScience, bread, and circuses $efolkloristic essays on science for the masses /$fGregory Schrempp 210 1$aBoulder, Colorado :$cUtah State University Press,$d2014. 210 4$dİ2014 215 $a1 online resource (178 p.) 300 $aDescription based upon print version of record. 311 $a0-87421-969-8 320 $aIncludes bibliographical references and index. 327 $aContents; Acknowledgments; Introduction; Chapter 1. Formulas of Conversion: A Proverbial Approach to Astronomic Magnitudes; Chapter 2. Leonardo and Copernicus at Aspen: How Science Heroes Can Improve Your Bottom Line; Chapter 3. Opening the Two Totes: Mythos and Logos in the Contemporary Agora-sphere; Chapter 4. Taking the Dawkins Challenge: On Fairy Tales, Viruses, and the Dark Side of the Meme; Chapter 5. The Biggest Losers: A Sensible Plan for Controlling Your Cosmic Appetite; Chapter 6. It's a Wonderfully Conflicted Life! : The Survival of Mythology in the Capra-Corn Cosmos 327 $aChapter 7. Departures from Earth I: The Ferris Wheel and the Deep-Space ProbeChapter 8. Departures from Earth II: The Reason(s) for the Tragedy of Space Shuttle Columbia; Chapter 9. "Goodbye Spoony Juney Moon": A Mythological Reading of Tom Stoppard's Jumpers; Chapter 10. Is Lucretius a God? : Epic, Science, and Prescience in De Rerum Natura; References; Filmography; About the Author; Index 330 $a"In Science, Bread, and Circuses, Gregory Schrempp brings a folkloristic slant to the topic of popular science, calling attention to the persistence of folkloric form, idiom, and worldview within the increasingly important dimension of popular consciousness defined by the impact of science. Schrempp considers specific examples of texts in which science writers employ folkloric tropes--myths, legends, proverbs, or a variety of gestures from religious tradition--to lend authority or credibility to their message. In each essay he explores an instance of science popularization rooted in the quotidian round: variations of folkloric formulae in monumental measurements, invocations of science-heroes like saints or other inspirational figures, the battle of mythos and logo in parenting and academe; how the meme has become embroiled in quasi-religious treatments of the problem of evil, and a range of other tropes of folklore drafted into the service of exposition of scientific topics. Science, Bread, and Circuses places the relationship of science and folklore is at the very center of folkloristic inquiry in an attempt to rephrase and thus domesticate scientific findings and claims in folklorically-imbued popular forms"--$cProvided by publisher. 606 $aScience in popular culture 606 $aFolklore 606 $aLegends 606 $aMythology 608 $aElectronic books. 615 0$aScience in popular culture. 615 0$aFolklore. 615 0$aLegends. 615 0$aMythology. 676 $a303.48/3 700 $aSchrempp$b Gregory Allen$f1950-$0917176 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910460159103321 996 $aScience, bread, and circuses$92470595 997 $aUNINA