LEADER 03036oam 2200745I 450 001 9910459300003321 005 20200520144314.0 010 $a1-135-23277-6 010 $a1-282-59503-2 010 $a9786612595035 010 $a0-203-86555-3 024 7 $a10.4324/9780203865552 035 $a(CKB)2670000000018063 035 $a(EBL)465358 035 $a(OCoLC)630534113 035 $a(SSID)ssj0000401930 035 $a(PQKBManifestationID)11264252 035 $a(PQKBTitleCode)TC0000401930 035 $a(PQKBWorkID)10425807 035 $a(PQKB)11517959 035 $a(MiAaPQ)EBC465358 035 $a(Au-PeEL)EBL465358 035 $a(CaPaEBR)ebr10389402 035 $a(CaONFJC)MIL259503 035 $a(OCoLC)643562068 035 $a(EXLCZ)992670000000018063 100 $a20180706d2010 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 00$aMinority influence and innovation $eantecedents, processes and consequences /$fedited by Robin Martin and Miles Hewstone 210 1$aHove, East Sussex ;$aNew York, N.Y. :$cPsychology Press,$d2010. 215 $a1 online resource (425 p.) 300 $aDescription based upon print version of record. 311 $a0-415-65017-8 311 $a1-84169-594-7 320 $aIncludes bibliographical references and indexes. 327 $apt. 1. Introduction -- pt. 2. Processes and theoretical issues -- pt. 3. Factors affecting majority and minority influence -- pt. 4. Dynamic interplay between majority and minority factions -- pt. 5. Epilogue. 330 $aSocial groups form an important part of our daily lives. Within these groups pressures exist which encourage the individual to comply with the group's viewpoint. This influence, which creates social conformity, is known as 'majority influence' and is the dominant process of social control. However, there also exists a 'minority influence', which emerges from a small subsection of the group and is a dynamic force for social change. Minority Influence and Innovation seeks to identify the conditions under which minority influence can prevail, to change established norms, stimul 606 $aSocial influence 606 $aConformity 606 $aInfluence (Psychology) 606 $aSmall groups$xPsychological aspects 606 $aSocial groups$xPsychological aspects 606 $aMinorities 606 $aMajorities 608 $aElectronic books. 615 0$aSocial influence. 615 0$aConformity. 615 0$aInfluence (Psychology) 615 0$aSmall groups$xPsychological aspects. 615 0$aSocial groups$xPsychological aspects. 615 0$aMinorities. 615 0$aMajorities. 676 $a303.3/2 701 $aHewstone$b Miles$0141923 701 $aMartin$b Robin$f1960-$0973260 801 0$bFlBoTFG 801 1$bFlBoTFG 906 $aBOOK 912 $a9910459300003321 996 $aMinority influence and innovation$92214234 997 $aUNINA