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100   $a20160107d2016      fy|            0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 00$aConsumer culture, modernity and identity /$fedited by Nita Mathur
210  1$aNew Delhi :$cSAGE,$d2016.
215   $a1 online resource (444 p.)
300   $aDescription based upon print version of record.
311   $a81-321-1127-3 
311   $a1-306-82425-7 
320   $aIncludes bibliographical references and index.
330 8 $a'Consumer Culture, Modernity and Identity' offers analysis of articulation of consumer culture and modernity in everyday lives of people in a transnational framework. It pursues three broad themes: lifestyle and construction of modern identity; fashion and identity; and subaltern concerns and moral subjectivities. It juxtaposes empirical studies with theoretical traditions in addressing questions such as: How do people imagine modernity and identity in consumer culture? What does modernity or 'being modern' mean to people in different societies? Are modernity and tradition antithetical to or develop an interface with each other?
606   $aConsumption (Economics)$xSocial aspects
606   $aConsumers
606   $aGroup identity
606   $aSocial stratification
608   $aElectronic books.
615  0$aConsumption (Economics)$xSocial aspects.
615  0$aConsumers.
615  0$aGroup identity.
615  0$aSocial stratification.
676   $a306.3
702   $aMathur$b Nita
801  0$bStDuBDS
801  1$bStDuBDS
906   $aBOOK
912   $a9910458342403321
996   $aConsumer culture, modernity and identity$92473935
997   $aUNINA