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010   $a1-315-29129-0
010   $a1-315-29127-4
010   $a1-280-93416-6
010   $a9786610934164
010   $a0-7656-2009-X
035   $a(CKB)1000000000348510
035   $a(EBL)302437
035   $a(OCoLC)568038274
035   $a(SSID)ssj0000279193
035   $a(PQKBManifestationID)11211549
035   $a(PQKBTitleCode)TC0000279193
035   $a(PQKBWorkID)10281549
035   $a(PQKB)11508712
035   $a(MiAaPQ)EBC302437
035   $a(Au-PeEL)EBL302437
035   $a(CaPaEBR)ebr10178064
035   $a(CaONFJC)MIL93416
035   $a(EXLCZ)991000000000348510
100   $a20020213d2002      uy             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 00$aE-Service$b[electronic resource] $enew directions in theory and practice /$fedited by Roland T. Rust and P.K. Kannan
210   $aArmonk, N.Y. $cM.E. Sharpe$dc2002
215   $a1 online resource (350 p.)
300   $aDescription based upon print version of record.
311   $a0-7656-0806-5 
320   $aIncludes bibliographical references and index.
327   $aContents; List of Tables and Figures; Preface; 1 The Era of e-Service; e-Service-The Concept; Transformation to e-Service; Opportunities and Challenges; Conclusions; References; Part I The Customer-Technology Interface; 2 Techno-Ready Marketing of e-Services Customer Beliefs About Technology and the Implications for Marketing e-Services; 3 Self-Service Technologies; 4 Robots and Gunslingers Measuring Customer Satisfaction on the Internet; 5 "In Web We Trust" Establishing Strategic Trust Among Online Customers
327   $a6 e-Service Environment Impacts of Web Interface Characteristics on Consumers' Online Shopping BehaviorPart II Business Opportunities and Strategies; 7 Smart Versus Dumb Service Strategies A Framework for e-Business Intensity; 8 Real-Time Marketing in e-Services; 9 A Survey of Recommendation Systems in Electronic Commerce; 10 The Wireless Rules for e-Service Critical Issues for Managers and Researchers; Part III Public-Sector Opportunities; 11 e-Learning Fifth-Generation Learning and Its Impact on Management Education; 12 The Customer-Centric Digital Department e-Service in Government
327   $a13 Performance Metrics and Successful e-Government ServicesAbout the Editors and Contributors; INDEX
330   $aThis text provides a collection of different perspectives on ''e-Service'' and a unified framework to understand it. It focuses on: the customer-technology interface; e-Service business opportunities and strategies; and public sector e-Service opportunities.
606   $aElectronic commerce
606   $aCustomer services
608   $aElectronic books.
615  0$aElectronic commerce.
615  0$aCustomer services.
676   $a658.8/4
701   $aRust$b Roland T$0133092
701   $aKannan$b P. K$0883024
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910457725903321
996   $aE-Service$91972476
997   $aUNINA