LEADER 02961nam 22006374a 450 001 9910457246503321 005 20200520144314.0 010 $a1-280-25492-0 010 $a9786610254927 010 $a0-471-71741-X 035 $a(CKB)1000000000355728 035 $a(EBL)226587 035 $a(OCoLC)61494780 035 $a(SSID)ssj0000278090 035 $a(PQKBManifestationID)11211181 035 $a(PQKBTitleCode)TC0000278090 035 $a(PQKBWorkID)10242327 035 $a(PQKB)11085829 035 $a(MiAaPQ)EBC226587 035 $a(Au-PeEL)EBL226587 035 $a(CaPaEBR)ebr10113923 035 $a(CaONFJC)MIL25492 035 $a(OCoLC)84669517 035 $a(EXLCZ)991000000000355728 100 $a20040817d2005 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aCompeting for capital$b[electronic resource] $einvestor relations in a dynamic world /$fBruce W. Marcus 210 $aHoboken, N.J. $cWiley$dc2005 215 $a1 online resource (239 p.) 300 $aDescription based upon print version of record. 311 $a0-471-44862-1 327 $aCompeting for Capital; Contents; Acknowledgments; Preface; CHAPTER 1 Strategic Factors in a New Environment The Coming of Sarbanes-Oxley and the Brave New World; CHAPTER 2 The New Investor?and What Influences the Investment Decision This Ain't Your Father's House No More; CHAPTER 3 Regulation Rules Of Disclosure?The SEC and Sarbanes-Oxley; CHAPTER 4 The Street A Funny Thing Happened on the Way to Unbridled Wealth . . .; CHAPTER 5 Talking to the Financial Community and the Shareholder Let Me Tell You About Our Company . . . 327 $aCHAPTER 6 Analysis and Analysts What Do Analysts Really Want (Besides a Crystal Ball)?CHAPTER 7 Dealing with the Business and Financial Media On and Off the Record to Get It Right; CHAPTER 8 The Future of Investor Relations If We Don't Know Where We're Going, How Do We Know How to Get There?; Index; About the Author; 330 $aAn updated edition to one of the most detailed guides to investor relations The rapidly changing nature of the economic environment, technology, and the regulatory response to the scandals of the early part of the new century require a new look at traditional investor relation practices. 606 $aInvestments$zUnited States 606 $aCorporations$xInvestor relations$zUnited States 606 $aStockbrokers$zUnited States 606 $aInvestment analysis 608 $aElectronic books. 615 0$aInvestments 615 0$aCorporations$xInvestor relations 615 0$aStockbrokers 615 0$aInvestment analysis. 676 $a659.2/85 700 $aMarcus$b Bruce W.$f1925-$0109102 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910457246503321 996 $aCompeting for capital$92167212 997 $aUNINA