LEADER 04141nam 2200637 a 450 001 9910456848703321 005 20190201224335.0 010 $a1-283-17709-9 010 $a9786613177094 010 $a1-118-10780-2 035 $a(CKB)2550000000041430 035 $a(EBL)697673 035 $a(OCoLC)816850857 035 $a(SSID)ssj0000541241 035 $a(PQKBManifestationID)11925928 035 $a(PQKBTitleCode)TC0000541241 035 $a(PQKBWorkID)10492285 035 $a(PQKB)10752635 035 $a(MiAaPQ)EBC697673 035 $a(WaSeSS)Ind00025192 035 $a(CaSebORM)9781118107829 035 $a(EXLCZ)992550000000041430 100 $a20110401d2011 uy 0 101 0 $aeng 135 $aurunu||||| 181 $ctxt 182 $cc 183 $acr 200 10$aShift & reset$b[electronic resource] $estrategies for addressing serious issues in a connected society /$fBrian Reich 205 $a1st edition 210 $aHoboken, N.J. $cWiley$dc2011 215 $a1 online resource (417 p.) 300 $aDescription based upon print version of record. 311 $a1-118-10782-9 311 $a0-470-94267-3 320 $aIncludes bibliographical references and index. 327 $aShift & Reset: Strategies for Addressing Serious Issues in a Connected Society; Contents; Foreword; Preface; Introduction Knocking the Meteorite Off Its Course; Chapter 1: Starting the Shift and Reset Process; Chapter 2: Embracing a New Approach: Mission and Measurement; Chapter 3: Knowing (Your Audience) Is Half the Battle; Chapter 4: Shift Your Language or Get Left Behind; Chapter 5: Shift Your Awareness and Really Support Your Mission; Chapter 6: Shift Your Education and Leverage Everyone's Passions; Chapter 7: Shift Your Engagement: It's about Being Active, Not Just Being Present 327 $aChapter 8: Shift Your Mobilization Efforts and Perform the Right Actions Chapter 9: Shift Your Game Plan in Supporting Big Issues; Chapter 10: The Franken-org: Ways to Increase the Functionality of an Organization and Its Staff (to Drive the Mission); Chapter 11: Stop Doing These Four Things; Chapter 12: Once You Have Shifted . . . Now Reset and Think Bigger!; Chapter 13: After Impact; Notes; About the Author; Contributor Biographies; Acknowledgments; Index 330 $a"Essential strategies the nonprofit community can use to take advantage of rapidly changing technologies and new communication methods in our ultra-connected society In these challenging economic times, it is more important than ever for nonprofits to focus on shaping policy, building capacity, developing talent, improving their marketing and promotion, fundraising, and developing partnerships/collaboration for organizational success. Shift & Reset: Strategies for Supporting Causes in a Connected Society teaches the nonprofit/social change/philanthropy/cause community how to take advantage of rapidly changing technologies and new communication ecosystem that exist in our connected society. Addresses the most critical challenges facing the nonprofit/social change/philanthropy/cause community Re-envisions how we support causes and address serious issues in our connected society Outlines how organizations must operate?and what happens when they don't re-think their work Features interviews with over twenty-five leading thinkers/authors/organizational leaders Innovative and right on time, Shift & Reset equips nonprofit professionals with a set of three core principles, a five-step checklist of immediate action items, as well as a list of ten "must-read" items"--$cProvided by publisher. 606 $aNonprofit organizations 606 $aSocial problems 606 $aDecision making 608 $aElectronic books. 615 0$aNonprofit organizations. 615 0$aSocial problems. 615 0$aDecision making. 676 $a658.048 676 $a658.4/03 700 $aReich$b Brian$f1977-$0884030 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910456848703321 996 $aShift & reset$91974197 997 $aUNINA