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101 0 $aeng
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181   $ctxt$2rdacontent
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200 10$aCommercial appropriation of personality /$fHuw Beverley-Smith$b[electronic resource]
210  1$aCambridge :$cCambridge University Press,$d2002.
215   $a1 online resource (xxxvi, 364 pages) $cdigital, PDF file(s)
225 1 $aCambridge intellectual property and information law ;$v4
300   $aTitle from publisher's bibliographic system (viewed on 05 Oct 2015).
311   $a0-521-05252-1 
311   $a0-521-80014-5 
320   $aIncludes bibliographical references (p. 330-348) and index.
327   $apt. I.A framework. The problem of appropriation of personality -- pt. II. Economic interests and the law of unfair competition. Introduction ; Statutory and extra-legal remedies ; Goodwill in personality: the tort of passing off in English and Australian law ; unfair competition and the doctrine of misappropriation -- pt. III. Dignitary interests. Introduction ; Privacy and publicity in the United States ; Privacy interests in English law ; Interests in reputation -- pt. IV. Pervasive problems. Property in personality ; Justifying a remedy for appropriation of personality -- pt. V. Conclusions. The autonomy of appropriation of personality.
330   $aCommercial exploitation of attributes of an individual's personality, such as name, voice and likeness, forms a mainstay of modern advertising and marketing. Such indicia also represent an important aspect of an individual's dignity which is often offended by unauthorized commercial appropriation. This volume provides a framework for analysing the disparate aspects of the problem of commercial appropriation of personality and traces, in detail, the discrete patterns of development in the major common law systems. It also considers whether a coherent justification for a remedy may be identified from a range of competing theories. The considerable variation in substantive legal protection reflects more fundamental differences in the law's responsiveness to commercial practices and different attitudes towards the proper scope and limits of intangible property rights.
410  0$aCambridge intellectual property and information law ;$v4.
606   $aPersonality (Law)
606   $aPublicity (Law)
606   $aIntellectual property
615  0$aPersonality (Law)
615  0$aPublicity (Law)
615  0$aIntellectual property.
676   $a346.04/8
700   $aBeverley-Smith$b Huw$0919551
801  0$bUkCbUP
801  1$bUkCbUP
906   $aBOOK
912   $a9910455625803321
996   $aCommercial appropriation of personality$92062456
997   $aUNINA