LEADER 00906cam0 2200265 450 001 E600200007365 005 20200331101434.0 100 $a20041113d1993 |||||ita|0103 ba 101 $aeng 102 $aUS 200 1 $a<>Reader's Guide to Contemporary Literary Theory$fRaman Selden e Peter Widdowson 205 $aIII ed. 210 $aNew York$cHarvester Wheatsheaf$d1993 215 $aXII,244 p.$d22 cm 700 1$aSelden$b, Raman$3AF00016700$4070$0222784 702 1$aWiddowson, Peter$3A600200028983$4070 801 0$aIT$bUNISOB$c20200331$gRICA 850 $aUNISOB 852 $aUNISOB$j800$m82399 912 $aE600200007365 940 $aM 102 Monografia moderna SBN 941 $aM 957 $a800$b000262$gSI$d82399$racquisto$1pregresso1$2UNISOB$3UNISOB$420041113094117.0$520200323092032.0$6Spinosa 996 $aReader's guide to contemporary literary theory$91094235 997 $aUNISOB LEADER 02995nam 2200625Ia 450 001 9910455533403321 005 20200520144314.0 010 $a1-282-13780-8 010 $a9786612137808 010 $a0-470-50039-5 035 $a(CKB)1000000000765445 035 $a(EBL)469377 035 $a(OCoLC)435640242 035 $a(SSID)ssj0000155235 035 $a(PQKBManifestationID)11162181 035 $a(PQKBTitleCode)TC0000155235 035 $a(PQKBWorkID)10111586 035 $a(PQKB)10244290 035 $a(MiAaPQ)EBC469377 035 $a(CaSebORM)9780470500415 035 $a(Au-PeEL)EBL469377 035 $a(CaPaEBR)ebr10308385 035 $a(CaONFJC)MIL213780 035 $a(EXLCZ)991000000000765445 100 $a20090323d2009 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 12$aA fine line$b[electronic resource] $ehow design strategies are shaping the future of business /$fHartmut Esslinger 205 $a1st ed. 210 $aSan Francisco $cJossey-Bass$dc2009 215 $a1 online resource (202 p.) 300 $aDescription based upon print version of record. 311 $a0-470-50041-7 311 $a0-470-45102-5 320 $aIncludes bibliographical references and index. 327 $aA Fine Line: How Design Strategies are Shaping the Future of Business; introduction; contents; foreword; about Hartmut Esslinger; Chapter 1: design-driven strategy: staking a claim in the creative economy; Chapter 2: true lies: the role of leadership in innovation; Chapter 3: designing to win: the creative business strategy; Chapter 4: minds beat money: the innovation process, step by step; Chapter 5: a business design revolution: the greening of planet, inc.; Chapter 6: design-driven strategies for better business-and a better world; Chapter 7: the factories 327 $aepilogue: already here-and tomorrowresources; index; acknowledgments; endorsements 330 $apraise for a fine line ""A breath of turbo-charged fresh air that doesn't regurgitate the ego-maniac CEO's selective memory or an outside expert's misinterpretations. Hartmut explains innovation through the lens of design, and it's about time we gained his valuable perspective."" -Guy Kawasaki, former chief evangelist, Apple and co-founder of Alltop.com ""At Flextronics, we fell in love with Hartmut and frog, and their passion for bringing crazy great designs and design processes into the forefront of great product companies. We used their expertise to help our customers, many of th 606 $aIndustrial design 606 $aNew products 608 $aElectronic books. 615 0$aIndustrial design. 615 0$aNew products. 676 $a658.5/75 700 $aEsslinger$b Hartmut$f1944-$0905344 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910455533403321 996 $aA fine line$92024970 997 $aUNINA