LEADER 02717nam 22005774a 450 001 9910455192603321 005 20200520144314.0 010 $a0-8144-2616-6 035 $a(CKB)111004368610924 035 $a(OCoLC)70727959 035 $a(CaPaEBR)ebrary10005794 035 $a(SSID)ssj0000079333 035 $a(PQKBManifestationID)11126640 035 $a(PQKBTitleCode)TC0000079333 035 $a(PQKBWorkID)10068184 035 $a(PQKB)11758281 035 $a(MiAaPQ)EBC3001738 035 $a(CaSebORM)0814406505 035 $a(Au-PeEL)EBL3001738 035 $a(CaPaEBR)ebr10005794 035 $a(OCoLC)929146518 035 $a(EXLCZ)99111004368610924 100 $a20001130d2001 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe complete guide to accelerating sales force performance$b[electronic resource] /$fAndris A. Zoltners, Prabhakant Sinha, Greggor A. Zoltners 205 $a1st edition 210 $aNew York $cAMACOM$dc2001 215 $a1 online resource (491 p.) 300 $aIncludes index. 311 $a0-8144-0650-5 330 $aEvery firm's sales force combines the distinctive personalities of its members with the complex issues of size, pay structure, incentives, performance evaluation, and effective uses of new technology. And while underrepresented in most marketing texts, the success of the sales force is a major component in the overall success of most companies. The Complete Guide to Accelerating Sales Force Performance develops an effective, innovative framework for evaluating and improving the performance of any sales force. This book identifies and describes the key factors for creating a fast-track, go-to-market strategy. It's loaded with proven ideas for improving such "success drivers" as: culture sales force structure hiring sales manager selection training compensation technology sales territory design goal setting performance management. Packed with valuable insights and real-life examples, this guide is an excellent source of practical ideas for sales and marketing managers in all industries. 606 $aSales management 606 $aSales personnel 608 $aElectronic books. 615 0$aSales management. 615 0$aSales personnel. 676 $a658.8/1 700 $aZoltners$b Andris A$0108438 701 $aSinha$b Prabhakant$0890378 701 $aZoltners$b Greggor A.$f1964-$0890379 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910455192603321 996 $aThe complete guide to accelerating sales force performance$91988976 997 $aUNINA