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010   $a9786612119613
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010   $a0-7656-2126-6
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100   $a20081209d2009      uy             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 00$aReview of marketing research$hVolume 5$b[electronic resource] /$fedited by Naresh K. Malhotra
210   $aArmonk, N.Y. $cM. E. Sharpe$d2009
215   $a1 online resource (215 p.)
225 0 $aReview of marketing research ;$v5
300   $aDescription based upon print version of record.
311   $a1-351-55102-7 
311   $a0-7656-2125-8 
320   $aIncludes bibliographical references and index.
330   $aThe Review of Marketing Research annual series provides current, state-of-the-art articles by the marketing field's leading researchers and academicians. In contrast to other research publications in the field that impose rigid limitations on the lengt
606   $aMarketing research
606   $aMarketing
608   $aElectronic books.
615  0$aMarketing research.
615  0$aMarketing.
676   $a658.8
676   $a658.834
701   $aMalhotra$b Naresh K$0770694
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910454150103321
996   $aReview of marketing research$91918536
997   $aUNINA