LEADER 05579nam 2200673Ia 450 001 9910453167103321 005 20200520144314.0 010 $a1-281-93001-6 010 $a9786611930011 010 $a981-277-866-7 035 $a(CKB)1000000000538196 035 $a(EBL)1679315 035 $a(OCoLC)879023446 035 $a(SSID)ssj0000098423 035 $a(PQKBManifestationID)11111319 035 $a(PQKBTitleCode)TC0000098423 035 $a(PQKBWorkID)10133029 035 $a(PQKB)11753154 035 $a(MiAaPQ)EBC1679315 035 $a(WSP)00001843 035 $a(Au-PeEL)EBL1679315 035 $a(CaPaEBR)ebr10255819 035 $a(EXLCZ)991000000000538196 100 $a20071223d2008 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 00$aAdvances in doctoral research in management$hVolume 2$b[electronic resource] /$feditor, Luiz Moutinho ; associate editor, Kun-Huang Huarng 210 $aSingapore $cWorld Scientific Pub. Co. Inc.$d2008 215 $a1 online resource (220 p.) 225 1 $aAdvances in Doctoral Research in Management ;$vv.2 300 $aDescription based upon print version of record. 311 $a981-277-865-9 320 $aIncludes bibliographical references and index. 327 $aCONTENTS; Aims & Scope; Acknowledgments; Editorial Board; About the Editors; List of Contributors; Editorial; DOCTORAL RESEARCH PAPERS; 1 Organisational Romance: Theorising and Researching an Underexplored Phenomenon Kathleen Riach and Fiona Wilson; 1. Introduction; 2. Research Traditions in Organisational Romance; 3. "Sexualising" Organisational Romance; 4. Introduction to Research Study and Methodology; 5. Normalising Organisational Romance; 6. The "Rules of Engagement"; 7. Gendered Outcomes of Organisational Romance; 8. Conclusion; References 327 $a2 An Application of Extreme Value Theory in Modelling Extreme Share Returns Konstantinos Tolikas1. Introduction; 2. Extreme Value Theory; 3. Methodology; 4. Data Description; 5. Analysis of the Extreme Daily Returns; 5.1. Identification of the appropriate distribution for the extreme daily returns; 5.2. Parameter estimation and goodness of fit test; 5.3. GL and GEV parameter estimates behaviour over time aggregation; Conclusion; Acknowledgment; Appendix A; References; 3 Nai?ve Bayes as a Means of Constructing Application Scorecards Anthony C. Antonakis and Michael E. Sfakianakis 327 $a1. Introduction2. Literature Review; 3. Scorecard Construction; 4. Scorecard Performance Measures; 5. Methodology; 6. Findings; 7. Conclusion; References; 4 On the Bene.ts of Industrial Network: A New Approach with Market Survey and Fuzzy Statistical Analysis Shu-Meei Ho and Berlin Wu; 1. Introduction; 2. Network Benefits; 3. Fuzzy Statistical Analysis and its Applications in the Market Survey; 3.1. The nature of fuzzy samples; 3.2. A ?2-test for fuzzy categorical data; 3.3. Procedures for ?2 -test with fuzzy categorical data; 4. Empirical Studies 327 $a4.1. A general survey on the electricity market4.2. Satisfaction analysis; 4.3. The cross analysis; 5. Conclusion; References; 5 An Examination of Determinants of Likelihood of Consideration of Counterfeit Luxury Branded Products Xuemei Bian; 1. Background; 2. Theoretical Development and Hypotheses; 2.1. Brand image; 2.2. Brand personality; 2.3. Product attributes; 2.4. Perceived benefits; 2.5. Perceived risks; 3. Research Methodology; 3.1. Brands examined; 3.2. Sample; 4. Research Results; 4.1. PCA results; 4.2. Reliability and validity results; 4.3. GLM results 327 $a4.4. Likelihood of consideration results for counterfeit Burberry4.5. Likelihood of consideration results for counterfeit Louis Vuitton; 5. Discussion and Conclusion; 5.1. Summary of findings; 5.2. Implications; 5.3. Limitations; 5.4. Further research; Appendix; References; DOCTORAL RESEARCH NOTES; 6 Materialism in Europe: A Cross-Cultural Approach Fernando Augusto de Sa? Neves dos Santos and Elizabeth Reis; 1. Introduction; 2. Materialism; 3. Literature Review and Materialism Scales; 4. Methodology; 5. Results; 6. Comparison of Materialism Values; 7. Materialism Values and Ambitions of Life 327 $a8. Conclusions, Limitations and Implications 330 $a Within the academic realm, doctoral research plays a vital role in the advancement of knowledge. In areas ranging from strategy and international business to marketing, finance and operations management, the contributions in this volume represent the very best in doctoral research in the field of management worldwide. The second volume in the Advances in Doctoral Research in Management series comprises doctoral research papers and research notes, which are shorter versions of extended monographs. Research methodology papers that introduce applications of new methodological concepts, t 410 0$aAdvances in Doctoral Research in Management 606 $aManagement$xStudy and teaching (Higher) 606 $aIndustrial management$xStudy and teaching (Higher) 608 $aElectronic books. 615 0$aManagement$xStudy and teaching (Higher) 615 0$aIndustrial management$xStudy and teaching (Higher) 676 $a658 701 $aMoutinho$b Luiz$0116945 701 $aHuarng$b Kun-Huang$0913925 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910453167103321 996 $aAdvances in doctoral research in management$92047680 997 $aUNINA