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101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aBranding the teleself$b[electronic resource] $emedia effects discourse and the changing self /$fErnest A. Hakanen
210   $aLanham $cLexington Books$dc2007
215   $a1 online resource (136 p.)
300   $aDescription based upon print version of record.
311   $a0-7391-1734-3 
311   $a0-7391-1733-5 
320   $aIncludes bibliographical references (p. 117-121) and index.
327   $aCover; Title Page; Copyright Page; Table of Contents; Figures; Acknowledgements; Introduction: Branding the Teleself; 1: Branded: An Essay on the Teleself; 2: Tools for Analysis: Social Psychology as History, the Social Grid, and Kuhn's Influence on Media Effects History; 3: The Passive Self; 4: The Active Self; 5: The Commodified Self; 6: A Turn to the Teleself; 7: Ferment of the Teleself: Releasing the Free Agent; Appendix: Poststructuralism and Critical Theory; References; Index
330   $aAn ongoing topic of debate in our times is how exactly the media affects the public. Hakanen analyzes that debate as it has developed in media effects research in order to reveal the changes from a modern to a postmodern self.
606   $aMass media$xSocial aspects
606   $aSelf
608   $aElectronic books.
615  0$aMass media$xSocial aspects.
615  0$aSelf.
676   $a302.2301
700   $aHakanen$b Ernest A$0938987
801  0$bMiAaPQ
801  1$bMiAaPQ
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906   $aBOOK
912   $a9910452419703321
996   $aBranding the teleself$92116585
997   $aUNINA