LEADER 04772oam 2200637I 450 001 9910452418403321 005 20200520144314.0 010 $a1-136-32689-8 010 $a1-280-68221-3 010 $a0-203-12135-X 024 7 $a10.4324/9780203121351 035 $a(CKB)2550000000106423 035 $a(EBL)981645 035 $a(OCoLC)804665649 035 $a(SSID)ssj0000659685 035 $a(PQKBManifestationID)12288793 035 $a(PQKBTitleCode)TC0000659685 035 $a(PQKBWorkID)10694741 035 $a(PQKB)10990158 035 $a(MiAaPQ)EBC981645 035 $a(Au-PeEL)EBL981645 035 $a(CaPaEBR)ebr10569330 035 $a(CaONFJC)MIL365915 035 $a(OCoLC)795894296 035 $a(EXLCZ)992550000000106423 100 $a20180706d2012 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe zeronauts $ebreaking the sustainability barrier /$fJohn Elkington 210 1$aLondon :$cRoutledge,$d2012. 215 $a1 online resource (305 p.) 300 $aDescription based upon print version of record. 311 $a1-84971-397-9 320 $aIncludes bibliographical references and index. 327 $aFront Cover; The Zeronauts; Copyright Page; Contents; Executive Summary; List of Figures, Tables, and Boxes; Foreword; Acknowledgements; List of Acronyms and Abbreviations; Introduction: Helping the Future Take Flight; I: Zero: The New Black; 1. Breaking the Sustainability Barrier; 2. Houston, We Have A(nother) Problem; 3. Enter the Zeronauts; II: Cracking the 1-Earth Code; 4. Turbulent Teens: Our Detox Decade: Citizens | Corporations | Cities | Countries | Civilizations; III: Breaking Through; 5. The Race to Zero 327 $a6. Zeronautics 101: Eureka! | Experimentation | Enterprise | Ecosystems | Economy7. It's the System that's Stupid: Population | Pandemics | Poverty | Pollution | Proliferation; IV: Beyond Zero; 8. Ambassadors from the Future; 9. The Zero Countdown - and Beyond; Glossary; Notes; Index 330 $a"In the last century, astronauts (meaning space sailors) launched into the heavens, in search of new worlds to colonize-their adventures helping to catalyze the evolution of everything from non-stick frying pans and minicomputers to satellite telecommunications. Their work forced our species to recognize that our Earth is a very rare planet indeed and our only home for the foreseeable future. Now a new wave of explorers, adventurers and entrepreneurs is pioneering novel ways to create wealth in tune with the twenty-first century reality of a human population pushing towards ten billion people by mid-century and with key elements of the planet's biosphere already coming apart at the seams. These are the Zeronauts. Featuring contributions by twenty-five of the world's leading innovators and drawing on interviews and surveys of many more, the book showcases the pioneers that are at the cutting edge of the global sustainability movement, which the author, John Elkginton, has helped create and lead over several decades. Elkington introduces the emerging disciplines of zero-impact design, engineering and management-through the personal experiences and reflections of the leading practitioners putting us on a path to a zero impact economy: zero risk zero emissionszero pollution and wastezero biodiversity losszero population growth.Leading Zeronauts explain how they came to wake up to the challenges they speak about the mistakes they have made along the way and the lessons they have learned in the process offering their advice on how we can get others to the same point in terms of thinking and action. From this, Elkington distils a concise set of rules for success. Concluding with recommendations for governments, investors, innovators and educators, the book shares the lessons learned from scores of people worldwide who are helping define the scale of the challenges our species now faces and, crucially, developing and deploying at scale some of the solutions that will provide the building-blocks of tomorrow's economies and the foundations for some of the future's greatest fortunes"--$cProvided by publisher. 606 $aTechnological innovations$xEnvironmental aspects 606 $aSustainable development 606 $aEntrepreneurship 608 $aElectronic books. 615 0$aTechnological innovations$xEnvironmental aspects. 615 0$aSustainable development. 615 0$aEntrepreneurship. 676 $a338.9/27 700 $aElkington$b John$f1949-,$0613623 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910452418403321 996 $aThe zeronauts$92150974 997 $aUNINA