LEADER 05589oam 2200721I 450 001 9910452300303321 005 20200520144314.0 010 $a1-135-07588-3 010 $a0-415-50731-6 010 $a0-203-71268-4 010 $a1-135-07581-6 024 7 $a10.4324/9780203712689 035 $a(CKB)2550000001096200 035 $a(EBL)1244523 035 $a(OCoLC)852758110 035 $a(SSID)ssj0000917781 035 $a(PQKBManifestationID)11487427 035 $a(PQKBTitleCode)TC0000917781 035 $a(PQKBWorkID)10893591 035 $a(PQKB)10641870 035 $a(OCoLC)852158281 035 $a(MiAaPQ)EBC1244523 035 $a(CaSebORM)9780415507288 035 $a(Au-PeEL)EBL1244523 035 $a(CaPaEBR)ebr10728138 035 $a(CaONFJC)MIL502778 035 $a(OCoLC)851695563 035 $a(EXLCZ)992550000001096200 100 $a20180706d2013 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe business of digital publishing $ean introduction to the digital book and journal industries /$fFrania Hall 205 $a1st edition 210 1$aLondon ;$aNew York :$cRoutledge,$d2013. 215 $a1 online resource (209 p.) 300 $aDescription based upon print version of record. 311 $a0-415-50728-6 311 $a1-299-71527-3 320 $aIncludes bibliographical references and index. 327 $aCover; Half Title; Title Page; Copyright Page; Dedication; Table of Contents; List of illustrations; Acknowledgements; Introduction; Part I: Technology context for digital publishing; Introduction to Part I; A framework for the growth of digitisation in publishing; 1. Developments towards digital production; Introduction; Developments towards digital publishing; Technological developments towards digital printing; Changing production processes and workflow; Data warehouses and data asset management systems; Conclusion: changing publishing structures; 2. Structure for data; Introduction 327 $aTagging, mark-up and the growth of XMLImposing a format; Metadata: data about data; Case study: The importance of metadata for discoverability; Taxonomies and schemas: organising metadata; RDF: dealing with different types of data; Topic maps; Other key developments and frameworks for structured data; Managing rights and digital rights management; Conclusion: continuing advances; 3. Working with the web; Introduction; The web and HTML; HTML5; Web 2.0 and social networking; The semantic web; Linked data; Conclusion: the more flexible web; 4. Organising and storing content; Introduction 327 $aInformation architectureThe process; Content management; Some considerations for CMS; Enterprise content management; Knowledge management and storage issues; Conclusion: CMS development driving opportunities; 5. The context for ebook formats and e-readers; Introduction; The development of ebook formats; The development of e-readers; Tablets and the new readership; Conclusion: the changing view of the book; Conclusion to Part I; Further reading and resources; Questions to consider; Part II: Publishing sectors; 6. Developments in digital professional reference publishing; Introduction 327 $aThe benefits of digital publishing for referenceEarly developments in specialist reference; The early electronic products: CD-ROMs; Problems with CD-ROMs; Database products; Infrastructure requirements and organisational change; The data asset; Migration issues as digital products are developed; Changing relationships with customers in the specialist sector; Ongoing product development; Pricing and sales models; Future developments; Case study: The White Book; Conclusion; Further reading and resources; Questions to consider; 7. Developments in digital publishing for the academic market 327 $aIntroductionContext: the research environment; Scholarly research customers; Peer review and the role of publishers; Who owns the research?; The publishing dilemma; The development of digital products; The early development of new digital products; What current digital products look like and the challenges they face; The challenges for digital journals; The monograph: the scholarly publisher's next challenge; Future directions: problems and opportunities; Conclusion; Further reading and resources; Questions to consider; 8. Developments in digital publishing in the education market 327 $aIntroduction 330 $a

Responding to the growth of digital products and the commercial imperative to build new digital businesses, The Business of Digital Publishing offers a comprehensive introduction to the development of digital products in the book and journal industries.

This textbook provides background to the main technological development that have influenced the growth of digital publishing, introducing students to the key terms and concepts that make digital publishing possible.

Exploring four key publishing sectors: professional reference, academic, education and consumer, this book 606 $aElectronic publishing 606 $aElectronic journals$xPublishing 608 $aElectronic books. 615 0$aElectronic publishing. 615 0$aElectronic journals$xPublishing. 676 $a070.5/797 700 $aHall$b Frania.$0996493 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910452300303321 996 $aThe business of digital publishing$92284545 997 $aUNINA