LEADER 05485nam 2200673 a 450 001 9910452286203321 005 20200520144314.0 010 $a1-78190-899-0 035 $a(CKB)2550000001110270 035 $a(EBL)1341908 035 $a(OCoLC)855894206 035 $a(SSID)ssj0001035255 035 $a(PQKBManifestationID)11658922 035 $a(PQKBTitleCode)TC0001035255 035 $a(PQKBWorkID)11029979 035 $a(PQKB)10922588 035 $a(MiAaPQ)EBC1341908 035 $a(Au-PeEL)EBL1341908 035 $a(CaPaEBR)ebr10747355 035 $a(CaONFJC)MIL510219 035 $a(EXLCZ)992550000001110270 100 $a20130829d2013 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 00$aSocial media in strategic management$b[electronic resource] /$fedited by Miguel R. Olivas-Luja?n, Tanya Bondarouk 205 $a1st ed. 210 $aBingley, U.K. $cEmerald$d2013 215 $a1 online resource (293 p.) 225 1 $aAdvanced series in management,$x1877-6361 300 $aDescription based upon print version of record. 311 $a1-78190-898-2 311 $a1-299-78968-4 320 $aIncludes bibliographical references. 327 $aFront Cover; Social Media in Strategic Management; Copyright Page; Contents; List of Contributors; Strategic Management and Social Media: The Leading Edge; What Social Media Are We Talking about?; Contributions in this Volume; Acknowledgments; References; 1. Digital Behaviors and People Risk: Challenges for Risk Management; Introduction; The Importance and Implications of People Risk; The ''Digital Native''; Digital Natives: The Challenges for Information Security Risk Management; An Evidence-Based Approach to Digital Native Risk; Digital Natives: Key Risks 327 $aStrategies for Managing Digital Native Risks Conclusions; References; 2. Leveraging Social Media Technology for Business Transformation: The Case of Corporate Social Communities; Introduction; The Nature and Origins of Corporate Social Communities; A Theoretical Exploration of the Potential Benefits of Corporate Social Communities in Supply Chains; A Case Study Exploration of the Potential Benefits of Corporate Social Communities in Supply Chains; The Evolution of Firm Relationships and CSCs; Why CSCs Are Not Widely Adopted - Yet; Conclusion; Acknowledgment; References 327 $a3. Strategic Management and Social Media: An Empirical Analysis of Electronic Social Capital and Online Fundraising Introduction; Literature Review; Model and Hypotheses; Methods; Analysis and Results; Discussion and Implications; Conclusion; References; 4. Disentangling the Strategic Use of Social Media in the Insurance Industry: A Value Co-Creation Perspective; Introduction; Literature Review; Research Setting and Data Analysis; Discussion: The DART Model; Conclusion; References; 5. You Might Be Reputable But Are You ''Liked''? Orchestrating Corporate Reputation Co-Creation on Facebook 327 $aThe Building Blocks of Corporate Reputation: Assessors, Media and AttributesFrom Communication to Co-Creation of Significations; Research Findings; A Note on Limitations and Future Directions; Final Thoughts; References; 6. Social Media as a Strategic Tool: Going Beyond the Obvious; Introduction; Customers: Here, There, and Everywhere; Engagement: Building a Two-Way Highway of Trust and Loyalty; Through the Looking Glass: Finding Actionable Intelligence; Social Media as a Strategic Tool: It's Not Just for Marketing Anymore; References 327 $a7. Increasing Dynamic Capabilities of Health Organizations with Social Media Introduction; Technical Fitness and Evolutionary Fitness; Organizational Size; Method; Findings; Conclusions and Implications; Acknowledgments; References; 8. Social Media Champions - Drivers and Sophistication Process of Social Media Strategic Management; Introduction; State of Art - Social Media Management; Toward a Conceptual Model of Social Media Sophistication; Hypothesis - Propositions; Methods; Analysis; Discussion; Conclusions; Further Research; References 327 $a9. Innovation Management, Lead-Users, and Social Media-Introduction of a Conceptual Framework for Integrating Social Media Tools in Lead-User Management 330 $aSocial media are changing the way businesses interact in technology-mediated ways with most of their stakeholders. Strategically-minded manager s, researchers and students cannot afford to ignore the new ways in which interactions with customers, employees, shareholders, and many other important constituents are taking place as a result of the widespread availability and creative use of these new technologies. Conventional wisdom is being challenged and virtual workspaces that had never been conceptualized are opening at blistering speed. This volume in the Advanced Series in Management series 410 0$aAdvanced series in management (Unnumbered) 606 $aSocial media 606 $aStrategic planning 608 $aElectronic books. 615 0$aSocial media. 615 0$aStrategic planning. 676 $a658.40120000000002 701 $aOlivas-Luja?n$b Miguel R$0957198 701 $aBondarouk$b Tanya$f1967-$0957199 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910452286203321 996 $aSocial media in strategic management$92168335 997 $aUNINA