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010   $a9786611097257
010   $a0-7546-8122-X
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101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 00$aImpact of e-commerce on consumers and small firms$b[electronic resource] /$fedited by Salvatore Zappala? and Colin Gray
210   $aAldershot, England ;$aBurlington, VT $cAshgate$dc2006
215   $a1 online resource (281 p.)
300   $aDescription based upon print version of record.
311   $a0-7546-4416-2 
320   $aIncludes bibliographical references and index.
327   $aIntroduction / Colin Gray and Salvatore Zappala? -- Stage models of ICT adoption in small firms / Colin Gray -- Social influence and diffusion of innovations in education / Carlo Tomasetto and Felice Carugati -- Climate for innovation, attitudes to Internet and ICT adoption in small firms / Salvatore Zappala? and Guido Sarchielli -- Changing leadership cultures in e-commerce service industry / Mikko J. Ruohonen -- E-business and small firms in London / Jane Tebbutt -- The value of Internet forums to small rural businesses / Robert Mochrie, Laura Galloway and David Deakins -- E-business and the work organization in craft enterprises / Sabine Wendt, Tatjana Grek and Lothar Lissner -- Internet marketing and the Portuguese marketplace  / Rute Xavier and Francisco Costa Pereira -- E-marketing adoption in organizations / Abdel Monim Shaltoni -- World wide markets and the World Wide Web : problems and possibilities for small businesses / Heather Fulford -- Website usability : cognitive versus activity theory approaches / Elvis Mazzoni -- Consumption on the Internet / Laura Sartori -- Affective states, purchase intention and perceived risk in online shopping / Elfriede Penz and Erich M. Kirchler -- Risk perception in online shopping / Marco G. Mariani and Salvatore Zappala? -- The fun side of the Internet / Daniele Scarpi -- Risk perception as a motivational barrier for online purchasing / Annamaria S. de Rosa, Elena Bocci and Sara Saurini -- Conclusions : common themes and future perspectives / Salvatore Zappala? and Colin Gray.
330   $aThis publication deals with the impact of Information and Communications Technologies (ICT) on small businesses and consumers. Its coverage includes the adoption of ICT by small firms; the use of ICT applications to support marketing and sales transactions; and the factors that influence consumers' online purchasing decisions.
606   $aElectronic commerce
606   $aInternet marketing
606   $aSmall business$xComputer networks
606   $aConsumer behavior
608   $aElectronic books.
615  0$aElectronic commerce.
615  0$aInternet marketing.
615  0$aSmall business$xComputer networks.
615  0$aConsumer behavior.
676   $a381/.142
701   $aZappala?$b Salvatore$0149667
701   $aGray$b Colin$0881624
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910451304203321
996   $aImpact of e-commerce on consumers and small firms$91969053
997   $aUNINA