LEADER 03676oam  2200685I  450 
001 9910451239503321
005 20210108141628.0
010   $a0-203-13602-0
010   $a1-134-66826-0
010   $a1-280-01865-8
010   $a0-203-17115-2
010   $a9786610018659
024 7 $a10.4324/9780203136027 
035   $a(CKB)1000000000252297
035   $a(EBL)165601
035   $a(OCoLC)49569394
035   $a(SSID)ssj0000212987
035   $a(PQKBManifestationID)11201701
035   $a(PQKBTitleCode)TC0000212987
035   $a(PQKBWorkID)10140465
035   $a(PQKB)11035450
035   $a(MiAaPQ)EBC165601
035   $a(EXLCZ)991000000000252297
100   $a20180706d2000      uy             0
101 0 $aeng
181   $ctxt
182   $cc
183   $acr
200 10$aNursing the image $emedia, culture and professional identity /$fJulia Hallam
210  1$aLondon ;$aNew York :$cRoutledge,$d2000.
215   $a1 online resource (253 p.)
300   $aDescription based upon print version of record.
311   $a0-415-18455-X 
311   $a0-415-18454-1 
320   $aIncludes bibliographical references (pages 202-230) and index.
327   $aCover; Nursing the images: Media, culture and professional identity; Copyright; Contents; Acknowledgements; List of illustrations; Illustration acknowledgements; Introduction: (Auto)biography, research and feminist cultural studies; 1. Images, identities and selves; Images: nursing and femininity; Identities: nurses and their professional image; Selves: personal conceptions of professional identity; 2. The popular imagination; Reification and recruitment: images in post-war Britain; Irreverence and romance: the 1950's and 1960's; Fascination and aspiration: the romantic ideal
327   $aSoap, sex and satire: the late 1960's and early 1970's 3. The professional imagination; A divided identity; Class divisions: job or profession?; Gender divisions: men enter the picture; Racial divisions: visible differences; Image and identity: Briggs and the image of nursing; 4. The personal imagination; Self-image and uniform identities; Knowing your place: hierarchy, status and the self; Out of place: re-location, racism and the 'other'; The 'proper nurse': self as image, image as self; 5. The contemporary imagination; Recruitment in crisis; Romance in crisis
327   $aEqual opportunities in crisis: medical drama Carry on caring; Notes; References and bibliography; Index
330   $aIdeas of 'nursing' and 'nurses' carry a powerful social charge. The image of the nurse continues to be a symbol of caring and of duty at the same time as it projects a view of femininity, 'stereotypical' in its gender relations.How has this image come to be constructed?An empirical investigation of representations of nursing practices in Britain focusing on publicity and promotional materials and their relationship to popular fictional narratives reveals a strong correlation between what are usually described as discrete forms of signification. Recruitment images, provide an
606   $aNurses
606   $aStereotyping
606   $aPrejudice
606   $aSocial Perception
606   $aFeminism
607   $aUnited Kingdom
608   $aElectronic books.
615 12$aNurses.
615 22$aStereotyping.
615 22$aPrejudice.
615 22$aSocial Perception.
615 22$aFeminism.
676   $a610.7301
700   $aHallam$b Julia$f1952-,$0893446
801  0$bAU-PeEL
801  1$bAU-PeEL
801  2$bAU-PeEL
906   $aBOOK
912   $a9910451239503321
996   $aNursing the image$91995854
997   $aUNINA