LEADER 02684nam 2200637 a 450 001 9910450746903321 005 20200520144314.0 010 $a1-135-61924-7 010 $a1-282-32679-1 010 $a9786612326790 010 $a1-4106-1384-4 035 $a(CKB)1000000000244685 035 $a(EBL)257314 035 $a(OCoLC)475973524 035 $a(SSID)ssj0000195890 035 $a(PQKBManifestationID)11180401 035 $a(PQKBTitleCode)TC0000195890 035 $a(PQKBWorkID)10141764 035 $a(PQKB)11446811 035 $a(MiAaPQ)EBC257314 035 $a(Au-PeEL)EBL257314 035 $a(CaPaEBR)ebr10120580 035 $a(CaONFJC)MIL232679 035 $a(OCoLC)935231742 035 $a(EXLCZ)991000000000244685 100 $a20040930d2005 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aMaking media$b[electronic resource] $ethe influence of constituency groups on mass media /$fJohn A. Fortunato 210 $aMahwah, N.J. $cLawrence Erlbaum Associates$d2005 215 $a1 online resource (249 p.) 225 1 $aRoutledge Communication Series 300 $aDescription based upon print version of record. 311 $a0-415-64984-6 311 $a0-8058-4748-0 320 $aIncludes bibliographical references (p. 205-221) and indexes. 327 $aContents; Preface; About the Author; Introduction; I: Media Powers; II: The Internal Mass Media Organization; III: The External Mass Media Organization: Constituency Groups; Conclusion; References; Author Index; Subject Index 330 $aMaking Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of mass media organizations as they determine what content they present to their audiences through broadcast, publication, or electronic access. The work focuses on the internal and external influences on media content, laying out the various processes and opening up the topic for further consideration.This book will appeal to academics in 410 0$aRoutledge Communication Series 606 $aMass media 606 $aContent analysis (Communication) 608 $aElectronic books. 615 0$aMass media. 615 0$aContent analysis (Communication) 676 $a302.23 700 $aFortunato$b John A$0952718 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910450746903321 996 $aMaking media$92153902 997 $aUNINA LEADER 01079nam a2200241 i 4500 001 991001044369707536 008 050520s1994 it 100 0 ita d 020 $a8814047642 035 $ab13311724-39ule_inst 040 $aDip.to Studi Giuridici$bita 082 0 $a344.4509 245 00$aInteressi religiosi e legislazione regionale :$batti del Convegno di studi, Bologna, 14-15 maggio 1993 /$ca cura di Raffaele Botta 260 $aMilano :$bGiuffrè,$c1994 300 $avii, 559 p. ;$c24 cm 440 0$aPubblicazioni della Facoltà di giurisprudenza, Dipartimento di scienze giuridiche, Università di Modena.$nN. S. ;$v27 650 4$aCulti$zItalia$xLegislazione regionale$vCongressi$zBologna$y1993 700 1 $aBotta, Raffaele 907 $a.b13311724$b02-04-14$c20-05-05 912 $a991001044369707536 945 $aLE027 344.45 BOT01.01$g1$i2027000145911$lle027$o-$pE35.12$q-$rl$s- $t0$u0$v0$w0$x0$y.i14073560$z20-05-05 996 $aInteressi religiosi e legislazione regionale$967431 997 $aUNISALENTO 998 $ale027$b20-05-05$cm$da $e-$fita$git $h0$i0