LEADER 04144nam 22006494a 450 001 9910449935503321 005 20200520144314.0 010 $a1-280-25322-3 010 $a9786610253227 010 $a0-471-70852-6 035 $a(CKB)1000000000244180 035 $a(EBL)226418 035 $a(OCoLC)133166627 035 $a(SSID)ssj0000266147 035 $a(PQKBManifestationID)11194596 035 $a(PQKBTitleCode)TC0000266147 035 $a(PQKBWorkID)10300497 035 $a(PQKB)10941618 035 $a(MiAaPQ)EBC226418 035 $a(Au-PeEL)EBL226418 035 $a(CaPaEBR)ebr10114190 035 $a(CaONFJC)MIL25322 035 $a(EXLCZ)991000000000244180 100 $a20040903d2005 uy 0 101 0 $aeng 135 $aurcn||||||||| 181 $ctxt 182 $cc 183 $acr 200 10$aUsing investor relations to maximize equity valuation$b[electronic resource] /$fThomas M. Ryan, Chad A. Jacobs 210 $aHoboken, N.J. $cJohn Wiley & Sons$dc2005 215 $a1 online resource (290 p.) 225 1 $aWiley finance series 300 $aIncludes index. 311 $a0-471-67852-X 327 $aUsing Investor Relations to Maximize Equity Valuation; Contents; PREFACE A Brave New World of Investor Relations; INTRODUCTION A New Approach and Why It's Important; PART ONE Capital Markets and Their Players: A Brief Primer; CHAPTER 1 The Capital Markets and IR; CHAPTER 2 The Sell-Side Disclosed: Who They Are and What They Do; CHAPTER 3 The Buy-Side: Institutional and Retail Investors; CHAPTER 4 Employees, Suppliers, Customers; CHAPTER 5 The Media; PART TWO Post-Bubble Communications: Events in the Markets and the New World of IR; CHAPTER 6 Greed Is Good, '90's Style 327 $aCHAPTER 7 Of Rules and Regulations CHAPTER 8 Post-Bubble Reality; CHAPTER 9 Of Reason, Renewal, and Honesty; PART THREE Investor Relations-The Fundamentals: Traditional IR and the Need for Change; CHAPTER 10 Traditional IR: What It Is, and Why It's Not Enough; CHAPTER 11 Staffing and Sourcing the New IR; CHAPTER 12 Grasping the IR Evolution; PART FOUR Investor Relations-Maximizing Equity Value; CHAPTER 13 Positioning IR to Succeed; PART FIVE Definition; CHAPTER 14 The IR Audit; CHAPTER 15 Excavating Value Post-Audit; PART SIX Delivery; CHAPTER 16 To Guide or Not to Guide: That Is the Question 327 $aCHAPTER 17 Targeting the Audience CHAPTER 18 Integrating with PR; CHAPTER 19 Infrastructure/Disclosure Check; CHAPTER 20 Delivering the Goods; PART SEVEN Dialogue; CHAPTER 21 From Delivery to Dialogue; CHAPTER 22 Maintaining and Building Relationships; CHAPTER 23 Meeting The Street; CHAPTER 24 Event Management; CHAPTER 25 The Banker Mentality; CONCLUSION A Call for Change; APPENDIX A Two Press Releases; APPENDIX B The Conference Call Script; APPENDIX C Velocity Inc. 2004 Investor Relations Plan; INDEX 330 $aA practical guide to proactive investor relations (IR)Investor relations (IR) has traditionally been an administrative function within corporate communications, responsible for disseminating public information and answering investor and media questions. Using Investor Relations to Maximize Equity Valuation challenges this approach, by arguing that IR has been underutilized and then illustrating how it should be elevated to lead a strategic communications effort to preserve or enhance corporate value and lower a company's cost of capital. Divided into four comprehensive parts, this book 410 0$aWiley finance series. 606 $aCorporations$xValuation 606 $aCorporations$xInvestor relations 606 $aInvestment analysis 608 $aElectronic books. 615 0$aCorporations$xValuation. 615 0$aCorporations$xInvestor relations. 615 0$aInvestment analysis. 676 $a659.2/85 700 $aRyan$b Thomas M.$f1964-$0887649 701 $aJacobs$b Chad A.$f1964-$0887650 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910449935503321 996 $aUsing investor relations to maximize equity valuation$91982808 997 $aUNINA