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010   $a1-280-51509-0
010   $a9786610515097
010   $a1-84544-366-7
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035   $a(OCoLC)70723920
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035   $a(PQKBTitleCode)TC0000465943
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100   $a20041016d2004      my             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 04$aThe industrial marketing and purchasing group and international marketing$b[electronic resource] /$fguest editor, David Ford
210   $a[Bradford, England] $cEmerald Group Pub.$d2004
215   $a1 online resource (104 p.)
225 1 $aInternational marketing review ;$vv. 21, no. 2, 2004
300   $aDescription based upon print version of record.
311   $a0-86176-955-4 
320   $aIncludes bibliographical references.
327   $aCONTENTS; EDITORIAL ADVISORY BOARD; Abstracts and keywords; French abstracts; Spanish abstracts; Guest editorial The IMP Group and international marketing; Partnering and relationships within an international network context; Integration of relationships and business network development in the Russian transition economy; International business-relationship triads; Activating trust: the redefinition of roles and relationships in an international construction project; Values, trust, and commitment in business-to-business relationships
327   $aThe political embeddedness of international business networks
330   $aThis paper uses an empirical study of the collaborative business relationships between Opel Portugal as a subsidiary the American automotive manufacturer General Motors and its Portuguese-based direct suppliers (PBDS) as a means of exploring the contributions of the three research traditions of supply chain management, multinational theory and, crucially, the role of the IMP approach. Within this research, the supply chain management concept of partnering is used to provide a bridge between the dyadic and network perspectives. Also, due to its potential in describing complex business networks 
410  0$aInternational marketing review ;$vv. 21, no. 2, 2004.
606   $aIndustrial marketing
606   $aMarketing
606   $aExport marketing
608   $aElectronic books.
615  0$aIndustrial marketing.
615  0$aMarketing.
615  0$aExport marketing.
676   $a658.8
701   $aFord$b David$0875541
801  0$bMiAaPQ
801  1$bMiAaPQ
801  2$bMiAaPQ
906   $aBOOK
912   $a9910449854903321
996   $aThe industrial marketing and purchasing group and international marketing$92039046
997   $aUNINA