LEADER 02484nam 22006014a 450 001 9910449795803321 005 20200520144314.0 010 $a0-8144-1310-2 035 $a(CKB)1000000000001144 035 $a(OCoLC)70765243 035 $a(CaPaEBR)ebrary10005785 035 $a(SSID)ssj0000277580 035 $a(PQKBManifestationID)11195987 035 $a(PQKBTitleCode)TC0000277580 035 $a(PQKBWorkID)10234707 035 $a(PQKB)11559650 035 $a(MiAaPQ)EBC3001732 035 $a(CaSebORM)9780814413104 035 $a(Au-PeEL)EBL3001732 035 $a(CaPaEBR)ebr10005785 035 $a(CaONFJC)MIL928793 035 $a(EXLCZ)991000000000001144 100 $a20010510d2002 uy 0 101 0 $aeng 135 $aurunu|||||||| 181 $ctxt 182 $cc 183 $acr 200 14$aThe business of innovation$b[electronic resource] $emanaging the corporate imagination for maximum results /$fRoger Bean and Russell Radford 205 $a1st edition 210 $aNew York $cAMACOM$dc2002 215 $a1 online resource (311 p.) 300 $aBibliographic Level Mode of Issuance: Monograph 311 $a0-8144-0631-9 320 $aIncludes bibliographical references (p. [291]-293) and index. 330 $aThis is a guide to building innovative, creativity-rich organizations through astute and skillful management. Whatever the end goal, this book provides a systematic process for managing focused, usable innovation - without the micro-managing that can stifle creativity. With examples from McDonald's, Toyota, Palm (Pilot), 3M, Sony, Singapore Airlines and others, this model helps managers and executives: nurture an environment of innovation; support market-focused innovation through effective policies; gather expert feedback to properly evaluate innovations; develop and launch innovations successfully; and project future trends and developments. 606 $aKnowledge management 606 $aOrganizational change 606 $aIntellectual capital 608 $aElectronic books. 615 0$aKnowledge management. 615 0$aOrganizational change. 615 0$aIntellectual capital. 676 $a658.4/06 700 $aBean$b Roger$f1946-$0914924 701 $aRadford$b Russell W$0729165 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910449795803321 996 $aThe business of innovation$92050232 997 $aUNINA