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035   $a(OCoLC)475958546
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035   $a(PQKBTitleCode)TC0000099482
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100   $a20180331d2000      uy             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 10$aAdvertising and consumer citizenship $egender, images, and rights /$fAnne M. Cronin
210  1$aLondon ;$aNew York :$cRoutledge,$d2000.
215   $a1 online resource (192 p.)
225 1 $aTransformations
300   $aDescription based upon print version of record.
311   $a0-415-22324-5 
311   $a0-415-22323-7 
320   $aIncludes bibliographical references (pages [167]-174) and index.
327   $aBook Cover; Title; Contents; Plates; Series editors' preface; Acknowledgements; Introduction; 1 The individual, the citizen and the consumer; 2 Advertising knowledges; 3 Advertising, texts and textual strategies; 4 Branding vision; 5 Female visions; 6 Visual epistemologies and new consumer rights; Appendix; Notes; Bibliography; Index
330   $aUsing a variety of print advertisements, this exciting and provocative study explores how the consumer is created by advertisements in terms of:* Sex* Class* Race.It also explores the figure of the citizen and how this identity is produced by contemporary political discourses. Advertising and Consumer Citizenship will be essential reading for all those interested in the study of consumption, citizenship and gender.
410  0$aTransformations
606   $aAdvertising
606   $aAdvertising-- Psychological aspects
606   $aConsumer behavior
606   $aConsumer behavior
606   $aPsychological aspects
606   $aSex role in advertising
606   $aSex role in advertising
606   $aAdvertising$2HILCC
606   $aCommerce$2HILCC
606   $aBusiness & Economics$2HILCC
608   $aElectronic books.
615  4$aAdvertising.
615  4$aAdvertising-- Psychological aspects.
615  4$aConsumer behavior.
615  4$aConsumer behavior.
615  4$aPsychological aspects.
615  4$aSex role in advertising.
615  4$aSex role in advertising.
615  7$aAdvertising
615  7$aCommerce
615  7$aBusiness & Economics
676   $a306.3
676   $a659.1/042
700   $aCronin$b Anne M.$f1967,$0853977
801  0$bAU-PeEL
801  1$bAU-PeEL
801  2$bAU-PeEL
906   $aBOOK
912   $a9910449671803321
996   $aAdvertising and consumer citizenship$92203492
997   $aUNINA