LEADER 01708oam 2200529zu 450 001 9910130931303321 005 20210807004646.0 010 $a1-118-66618-6 035 $a(CKB)3450000000004322 035 $a(SSID)ssj0000726564 035 $a(PQKBManifestationID)11418146 035 $a(PQKBTitleCode)TC0000726564 035 $a(PQKBWorkID)10673973 035 $a(PQKB)11631319 035 $a(PPN)177887990 035 $a(EXLCZ)993450000000004322 100 $a20160829d2006 uy 101 0 $aeng 181 $ctxt 182 $cc 183 $acr 200 00$aBack-arc spreading systems : geological, biological, chemical, and physical interactions 210 31$a[Place of publication not identified]$cAmerican Geophysical Union$d2006 225 0 $aGeophysical monograph series Back-arc spreading systems 300 $aBibliographic Level Mode of Issuance: Monograph 311 $a0-87590-431-9 606 $aSea-floor spreading 606 $aBack-arc basins 606 $aHydrothermal vents 606 $aMarine geophysics 606 $aGeology$2HILCC 606 $aEarth & Environmental Sciences$2HILCC 606 $aDynamic & Structural Geology$2HILCC 615 0$aSea-floor spreading 615 0$aBack-arc basins 615 0$aHydrothermal vents 615 0$aMarine geophysics 615 7$aGeology 615 7$aEarth & Environmental Sciences 615 7$aDynamic & Structural Geology 676 $a551.1/36 702 $aChristie$b David M 801 0$bPQKB 906 $aBOOK 912 $a9910130931303321 996 $aBack-arc spreading systems : geological, biological, chemical, and physical interactions$92280178 997 $aUNINA LEADER 00900nam0-22002771i-450 001 990005551360403321 005 20230118090725.0 035 $a000555136 035 $aFED01000555136 035 $a(Aleph)000555136FED01 035 $a000555136 100 $a19990530d1979----km-y0itay50------ba 101 0 $aita 105 $af-------00--- 200 1 $a<>officina lapidaria sulla via Appia$eStudio archeologico sull'epigrafia sepolcrale d'eta giulio-claudia in Roma$fDaniele Manacorda 210 $aRoma$cL'Erma di Bretschneider$d1979 215 $a119 p., 36 tav. di cui 1 rip.$d25 cm 225 1 $aStudia archaeologica$v26 700 1$aManacorda,$bDaniele$040016 801 0$aIT$bUNINA$gRICA$2UNIMARC 901 $aBK 912 $a990005551360403321 952 $aARCH. E 097 8$bARCH. 18541$fFLFBC 959 $aFLFBC 996 $aOfficina lapidaria sulla via Appia$9301086 997 $aUNINA LEADER 03003nam 2200625 a 450 001 9910438249503321 005 20200520144314.0 010 $a3-642-36793-3 024 7 $a10.1007/978-3-642-36793-9 035 $a(CKB)2670000000388564 035 $a(EBL)1317349 035 $a(SSID)ssj0000928802 035 $a(PQKBManifestationID)11513602 035 $a(PQKBTitleCode)TC0000928802 035 $a(PQKBWorkID)10910689 035 $a(PQKB)11696718 035 $a(DE-He213)978-3-642-36793-9 035 $a(MiAaPQ)EBC1317349 035 $a(PPN)170491145 035 $a(EXLCZ)992670000000388564 100 $a20130701d2013 uy 0 101 0 $aeng 135 $aur|n|---||||| 181 $ctxt 182 $cc 183 $acr 200 10$aExhibit marketing and trade show intelligence $esuccessful boothmanship and booth design /$fKlaus Solberg Silen 205 $a1st ed. 2013. 210 $aHeidelberg, Germany $cSpringer$dc2013 215 $a1 online resource (187 p.) 225 0$aManagement for professionals 300 $aDescription based upon print version of record. 311 $a3-642-43465-7 311 $a3-642-36792-5 320 $aIncludes bibliographical references and index. 327 $aIntegrated marketing communications -- Booth staff behavior -- Booth design and marketing materials -- Pre-show planning -- Post-show follow-up -- Trade show intelligence. 330 $aThis book serves as a  helpful resource for practitioners as well as students of event marketing. It focuses on successful boothmanship (software) and design (hardware) for trade shows. Companies are starting to realize the importance of trade shows not only as a place to convey or distribute, but also to gather and analyze information. Constantly emerging techniques are making this task easier and more important for companies to stay competitive, but adequate planning and organization still remains a challenge. The book largely focuses on the perspective of competitive intelligence, called Trade Show Intelligence, which emphasizes the importance of information gathering and analysis. A vast range of examples and cases support the main concepts presented. This books aims to assist the reader to successfully plan and organize trade shows. Students taking event marketing courses can use this work as a sourcebook for the principles of successful booth management. 410 0$aManagement for Professionals,$x2192-8096 606 $aTrade shows 606 $aTrade shows$xExhibition techniques 606 $aMarketing 606 $aEconomics 615 0$aTrade shows. 615 0$aTrade shows$xExhibition techniques. 615 0$aMarketing. 615 0$aEconomics. 676 $a659.152 700 $aSilen$b Klaus Solberg$01627051 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910438249503321 996 $aExhibit marketing and trade show intelligence$94204237 997 $aUNINA