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010   $a3-642-32048-1
024 7 $a10.1007/978-3-642-32048-4
035   $a(CKB)2670000000317257
035   $a(EBL)1030289
035   $a(OCoLC)824487109
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035   $a(PQKBTitleCode)TC0000879217
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035   $a(DE-He213)978-3-642-32048-4
035   $a(MiAaPQ)EBC1030289
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035   $a(EXLCZ)992670000000317257
100   $a20130107d2013      u|             0
101 0 $aeng
135   $aur|n|---|||||
181   $ctxt
182   $cc
183   $acr
200 14$aThe Little Emperors? New Toys$b[electronic resource] $eA Critical Inquiry into Children and Television in China /$fby Bin Zhao
205   $a1st ed. 2013.
210  1$aBerlin, Heidelberg :$cSpringer Berlin Heidelberg :$cImprint: Springer,$d2013.
215   $a1 online resource (147 p.)
300   $aDescription based upon print version of record.
311   $a3-642-44634-5 
311   $a3-642-32047-3 
320   $aIncludes bibliographical references.
327   $a1. Introduction: In the Name of Modernisation -- 2. Children and Television: Public Concern and Scientific Research -- Roots of Concern -- Television and Change: Before and After -- Windows of Vulnerability -- The Home and the School -- Taking Children Seriously: the Interpretative Turn -- Towards a Critical Perspective -- 3. Positivist Approach and Interpretative Alternative: Critical Reappraisals -- Childhood: Controversies in Conceptualization -- Positivist Approach: an Instrument of Control? -- Interpretative Alternative: a New Empiricist Ethos?.- 4. Critical Approach to the Study of Children and Television -- The Individual and the Society: the Search for Links -- Critical Inquiry and the Study of Children and Television in China -- 5. Children?s Television in China: From Education to Entertainment -- Mass media as Mouthpiece -- The Changing Television Broadcasting System -- Children?s Television: 1959-1990 -- 6. Intellectual and moral Education: Parental Control and Children?s Viewing Activity -- Parental Control and Children?s Media Activity: a Historical Sketch -- Parental Control and Children?s Viewing: the Chinese Case -- For a Critical Analysis of the Chinese Case -- 7. The Craze for the Transformers: Children?s Television and the Rise of Consumerism in China -- The New Ethic of Market and Consumption -- The Transformers Fad and Reactions to It -- Beyond the Fad and the Debate -- Conclusion.
330   $aDrawing on original research I conducted in the late 1980s, the book argues for a critical approach to the study of children and television. It begins with critical reappraisals of previous empiricist and interpretative studies to set the ground for a different theoretical inquiry which links biography with history. The situated activity of children?s television viewing therefore has to be related to the broader historical and cultural formations in post-Mao China.  By way of a methodological  pluralism of questionnaire survey,  in-depth interviews and observation, the book provides the reader with a thorough critical analysis of the rise of the new commercial ethic in Chinese society in general, and in the sector of media and communications in particular, at the very historical turning point of the late 1980s. Soon after that, Deng Xiaoping made his significant tour to south China, reckoning  a big step forward towards further liberalization and started to form a brave new world in China ever since.
606   $aSociology
606   $aCultural studies
606   $aCommunication
606   $aSociology, general$3https://scigraph.springernature.com/ontologies/product-market-codes/X22000
606   $aCultural Studies$3https://scigraph.springernature.com/ontologies/product-market-codes/X22040
606   $aCommunication Studies$3https://scigraph.springernature.com/ontologies/product-market-codes/X28000
607   $aChina$2fast
615  0$aSociology.
615  0$aCultural studies.
615  0$aCommunication.
615 14$aSociology, general.
615 24$aCultural Studies.
615 24$aCommunication Studies.
676   $a302.23450951
700   $aZhao$b Bin$4aut$4http://id.loc.gov/vocabulary/relators/aut$01065346
906   $aBOOK
912   $a9910438230503321
996   $aThe Little Emperors? New Toys$92544780
997   $aUNINA