LEADER 02773nam 22005295 450 001 9910427058203321 005 20200829151545.0 010 $a3-030-51769-1 024 7 $a10.1007/978-3-030-51769-4 035 $a(CKB)4100000011406758 035 $a(MiAaPQ)EBC6322010 035 $a(DE-He213)978-3-030-51769-4 035 $a(PPN)250216175 035 $a(EXLCZ)994100000011406758 100 $a20200829d2020 u| 0 101 0 $aeng 135 $aurcnu|||||||| 181 $ctxt$2rdacontent 182 $cc$2rdamedia 183 $acr$2rdacarrier 200 10$aArt and Business $ePerspectives on Art-based Management /$fby Stefania Masè 205 $a1st ed. 2020. 210 1$aCham :$cSpringer International Publishing :$cImprint: Springer,$d2020. 215 $a1 online resource 225 1 $aInternational Series in Advanced Management Studies,$x2366-8814 311 $a3-030-51768-3 320 $aIncludes bibliographical references. 327 $aINTRODUCTION -- PART I: A Definition of Art & Business -- Art & Business -- Systematic Literature Review in the Field of Art & Business -- PART II: A Detailed Analysis of the Main Lines of Research in Art & Business -- Art & Business A Relational Model -- Art & Corporate Social Responsibility -- Art & Communication -- Art & Cross-Cultural Business -- Art & Cross-Cultural Business -- Art & Consumer Perception -- DISCUSSION & CONCLUSION. . 330 $aAnalyzing the relationship between the arts and business, this book offers an in-depth perspective on the increasingly common art-based strategies adopted by enterprises in various industries. Pursuing an exhaustive, systematic, evidence-based and interdisciplinary approach, it explores the limits of potential strategic collaborations between the two fields. In addition, the book provides a structure for this field of inquiry, offering a solid basis for future research and highlighting the benefits of art-based strategies for executives. Each research strand explored in this book is supported by a representative case study. 410 0$aInternational Series in Advanced Management Studies,$x2366-8814 606 $aManagement 606 $aArts 606 $aManagement$3https://scigraph.springernature.com/ontologies/product-market-codes/515000 606 $aArts$3https://scigraph.springernature.com/ontologies/product-market-codes/416000 615 0$aManagement. 615 0$aArts. 615 14$aManagement. 615 24$aArts. 676 $a706 700 $aMasè$b Stefania$4aut$4http://id.loc.gov/vocabulary/relators/aut$0952598 801 0$bMiAaPQ 801 1$bMiAaPQ 801 2$bMiAaPQ 906 $aBOOK 912 $a9910427058203321 996 $aArt and Business$92153518 997 $aUNINA